Chapter 20 - Personal Decision Making

An item marked down to a low price to draw in customers.

Purchasing a used appliance than a new one is a better buy b/c the risk of repairs is less.

Coupons for store merchandise may be redeemed for money off or for cash.

Retailers like to see cherry pickers because these customers buy many products.

The using uneven numbers to designate prices so that customers think they're getting a bargain.

You do not always get a better buy when you buy large sizes of products.

Contests and games offered by stores usually provide a very good chance to win big money.

Things in your life that affect your spending decisions.

The United States is a country that places high value on technological advances.

Spending patterns vary according to ____. 

Collective values include ____. 

A type of promotion to sell a general product group without regard to where it is purchased.

All activities related to production & distribution of goods and services in a geographic area.

Teenagers, sports watchers,and homemakers are examples of target markets.

Social pressures cause us to buy less than we really need.

Life-enhancing wants include all of the following except ____. 

Advertising to promote the image of a store or company.

Which of the following is not a personal resource that influences your ability to spend? 

Some manufacturers send small samples of their products directly to households.

When interest rates are high, the average consumer will ____. 

Which is not a true statement about manufacturer's coupons? 

Education is considered a basic need to maintain life.

A specific set of consumers to which advertisements are aimed is known as ____. 

Ingredients necessary for physical survival.

Advertising that attempts to convince you to buy a specific good or service.

The stronger a custom, the less effect it will have on spending choices.

When obtaining accurate info to solve a problem, list all the possible choices & costs of each.

A specific consumer group.

When interest rates are low, the average person will ____.

Displays are usually set around some occasion, such as the current season or holiday.

Product packaging does not influence customers.

Your buying patterns will change with your age, employment status, and lifestyle.

Which of the following statements is true about customs? 

A tradition that acts as an unwritten law.

Commercials that attempt to sell a specific good or service are known as ____.