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Advertising techniques and elements review Flashcards | StudBud
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Advertising techniques and elements review
Advertising techniques and elements review
20 terms
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StudBud Administration
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90 plays
using real ads to review persuasive advertising techniques
Flashcards
20 cards
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Practice quiz
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Host live
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Questions
20
Answers
1
The big, bold print that grabs the most attention on a print ad is called?
image
slogan
headline
copy
2
Which technique is being used here?
facts & figures
transfer
bandwagon
testimonial
3
When an ad uses famous people or celebrities to promote a product, it is using...
avant-garde
testimonial
transfer
bandwagon
4
The number of FANS promotes which technique in this ad?
testimonial
facts & figures
bandwagon
transfer
5
The pictures on a print ad are called?
slogan
copy
logo
image
6
Which technique is being used here?
facts and figures
avant-garde
transfer
bandwagon
7
When an advertisement shows the consumer happy or excited to use the product, it is ______
facts & figures
bandwagon
transfer
avant-garde
8
Who is the Target Audience for this ad?
18 - 24 year olds
8 - 12 year olds
everyone
13 - 17 year olds
9
Which type of persuasive technique is being used here?
avant-garde
testimonial
bandwagon
facts and figures
10
Which types of persuasive techniques shows a lot of people to promote the product?
avant-garde
testimonial
transfer
bandwagon
11
When an ad promotes it as exclusive or one-of-a-kind, it is..
transfer
testimonial
avant-garde
bandwagon
12
When an ad makes claims it is #1, it's using...
testimonial
transfer
avant-garde
bandwagon
13
When an ad gives information about the product, it is
avant-garde
bandwagon
transfer
facts & figures
14
Target audience refers to
Who the company is trying to avoid
who the company wants to sell to
Who the company is
15
The following ad uses which techniques to draw in its customers?
avant-garde
bandwagon
facts & figures
transfer
16
The logo, copy, image, headline, and slogan on an ad are called the ___.
persuasive tecnhiques
elements of an ad
art
information
17
When an ad makes it seem like their item is brand new technology, that's..
bandwagon
avant-garde
facts & figures
transfer
18
The facts and information on an ad is called the ____.
logo
image
copy
words
19
What is the company's symbol called?
headline
image
slogo
logo
20
When an ad uses a celebrity (or regular person) to talk about their experience, it's...
transfer
avant-garde
bandwagon
testimonial
