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MART112 PASS General Knowledge Flashcards | StudBud
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MART112 PASS General Knowledge
Creating good customer relationships are
I am not a...
MART112 PASS General Knowledge
11 terms
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MART112 Quiz #1
Flashcards
11 cards
F
Practice quiz
P
Host live
L
Questions
11
Answers
1
I am not a...
Tutor
Tutor
Tutor
Tutor
2
Creating good customer relationships are
Important
Bad
Unnecessary
3
What is marketing?
all answers are correct
Building long term relationships
working with customers
developing offers that offer superior value
4
Course coordinator for MART112 is...
Kirsten Robertson
Cathie Child
Anita Su
Bob
5
The four P's of marketing are
Product, Price, Place, Promotion
Promotion, PR, Price, Product
Promotion, PR, Paid (advertising), Price
Product, Peace, Promotion, Place
6
MART112 assessments consist of...
Quizzes
100% exam
Oral presentation, Test, Plan and Written Exam
Speech, Build the product you spoke about, sell to the world
7
Three ground rules for MART112 PASS are...
Respect, come early, go to your leccys
Respect, get 8 hours of sleep, live laugh love
Respect, get what you give, go to your leccys
Respect, come early, get what you give
8
Four key concepts are...
Price, Place, PR, Promotion
Marketing, Placement, Advertisement, Product
Marketing, Selling, Production, Product
PR, Advertising, Promotion, Marketing
9
The belief that consumers prefer available and affordable products is an example of...
The production concept
The selling concept
The production concept
The promotion concept
10
PASS is
A tutorial
Peer Assisted Study Sessions
A third lecture
Partner Assisted Study Sessions
11
The value of owning a product could be described as...
Benefits + Expenses
Benefits + Experiences
Expenses - Benefits
Benefits - Expenses