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Social Media Analytics Flashcards | StudBud
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Social Media Analytics
Social Media Analytics
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Questions
8
Answers
1
What is the definition of
Engagement
for Social Media Analytics?
Interaction with your posts: comments, likes, shares
The total number of individual people who see your content
The amount of people you have blocked on any social media site
The amount your post is used for SEO purposes
2
What can you use to measure
Instagram
analytics? (Select Multiple)
Instagram Data Dive
Instagram Insights
Meta Admin
Meta Business Suite
3
What is the definition of
Impressions
for Social Media Analytics?
The amount of people you have blocked on any social media site
The number of digital views of a piece of content gets, clicked or not
The amount your post is used for SEO purposes
Interaction with your posts: comments, likes, shares
4
What is the definition of
Reach
for Social Media Analytics?
The amount of people you have blocked on any social media site
The total number of individual people who see your content
Interaction with your posts: comments, likes, shares
The amount your post is used for SEO purposes
5
What can you use to measure
Facebook
analytics? (Select Multiple)
Meta Business Suite
Meta SEO
Meta Marketplace
Instagram Insights
6
What are some functionalities of Google Trends?
Showing individual user's search history
Tracking the popularity of search queries over time
Comparing search interest across different regions
Analysing the properties of social media posts
Forecasting future search trends based on historical data
Identifying trending topics in real-time
7
What are some functionalities of Similarweb?
Deep Website Analytics
Estimate website traffic volume
Uncover your competitor's top traffic sources
Real-time Data
Creating detailed customer personas
Identify audience demographics
8
What are we looking for in social media success?
Increase in Follower Growth
Likes and reactions to posts
Increase in Impressions
Increased Mentions
Increase in Reach
Number of rebrands
