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Intro to Media Literacy Flashcards | StudBud
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Intro to Media Literacy
Bribery
Flattery is used when
Intro to Media Literacy
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1
Flattery is used when
Ads make people feel angry about themselves
Ads make people feel nothing
Ads make people feel good about themselves
Ads make people feel bad about themselves
2
Bribery
Offering nothing extra for buying a product
Offering something extra for buying a product
Offering a burger for buying a product
Offering something extra for stealing a product
3
What is Repetition
When you bark at something over and over.
When you taste something over and over. EX: image, logo, or slogan
When you smell something over and over. EX: image, logo, or slogan
When you see or hear something over and over. EX: image, logo, or slogan
4
Bandwagon
Ads that play on our natural desire to sleep in
Ads that play on our mood
follower
Ads that play on our natural desire to fit in and not feel left out.
5
Name-calling
Ads try to make products more appealing by stealing their product
I prefer mcdonals
Ads try to make products more appealing by making competitors look bad
Ads try to make products more appealing by making competitors look good
6
Celebrity endorsement
Students appear in commercials to offer their endorsements.
Famous actors and athletes appear in commercials to offer endorsements.
No one appears in commercials to offer endorsements.
Teachers appear in commercials to offer their endorsements.
7
Emotional appeal
This technique taps into basic emotions like need or fear.
This technique taps into pictures from the past
This technique taps into basic emotions like tiredness
Makes people not feel anything
8
Facts and statistics
songs can be more convincing than just words.
Numbers can be more convincing than just words.
Numbers are part of math.
Numbers can be less convincing than just words.