what is the definition of "Widow"?

a line of text standing alone at the end of a paragraph

"Serif" definition (choose all that apply)

the end strokes of a letter, "little feet"

what is the definition of "Leading"?

the vertical space between lines of type

what characteristics belong to "Modern" typefaces?

extreme contrast; ultra-thin unbracketed serifs

what is the theory of relativity?

everything affects everything else

what is the definition of "Legibility"?

how easy it is to decipher letters

how big should you increase leading?

two points (minimum) greater than the type size

which of the following are Sans Serif?

geometric, grotesque/ gothic, humanist

what is the definition of "Moderate Kerning"?

between a straight side and a rounded side

what is the definition of "Kerning"

the space between two individual letters

a uniform transition horizontal and vertical stroke width

"Bracketed" Definition

A curved transition from serif to the body of the letter

what characteristics belong to "Oldstyle" class typefaces?

low contrast; thick bracketed serifs; long extenders; angled stress line

what is the definition of "Readability"?

how much someone wants to read the text

what is the definition of "Orphans"?

a line of text standing alone at the top of a column

what is the definition of "Measure"?

the width of each line of type, measured in picas

What is the definition of "Tracking"?

the space between letters in a row or block of type

what is the definition of "Hierarchy"?

the order of importance for the content and elements of the design

what is the definition of "Greatest Kerning"?

space between two straight sides

what characteristics belong to "Slab Serif" typefaces?

great for advertising and signage; heavy weight; unbracketed; lack contrast

what factors create readability? (choose all that apply)

entry points, lead-in text, resting places, white space

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Digital Typography Final Exam

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Questions 76

Answers

1
what is the definition of "Widow"?
a line of text standing alone at the end of a paragraph
a line of text standing alone at the top of a column
2
"Serif" definition (choose all that apply)
different angles, widths, and weights of a letter
the end strokes of a letter
"little feet"
3
how old are the most popular typefaces?
decades old
ancient
modern
centuries old
4
how much text should display type be used for?
large amounts
both
small amounts
5
what is another name for Uppercase?
Majuscule
Muscle
Madjuscle
Majesty
6
what is the definition of "Leading"?
the vertical space between lines of type
the space between two individual letters
the space between letters in a row or block of type
7
what characteristics belong to "Modern" typefaces?
sharp, flat serifs; higher contrast; tight bracketed curve; vertical stress
great for advertising and signage; heavy weight; unbracketed; lack contrast
low contrast; thick bracketed serifs; long extenders; angled stress line
extreme contrast; ultra-thin unbracketed serifs
8
what is the theory of relativity?
chaos always happens
with every good there is a bad
everything affects everything else
9
what is the definition of "Legibility"?
the order of importance of the content
how much someone wants to read the rext
how easy it is to decipher letters
10
what pattern do our eyes travel in when we read?
Z-pattern
left to right
zigzag
11
6 picas = _ points
1
6
72
12
how big should you increase leading?
three points (minimum) greater than the type size
three points (maximum) greater than the type size
two points (maximum) greater than the type size
two points (minimum) greater than the type size
13
how many columns are in a complex grid?
24
18
2
12
14
is it more difficult to kern serif or sans serif fonts?
sans serif
serif
15
which of the following are Sans Serif?
geometric, revival, script fonts
humanist, blackletter, grotesque/gothic
geometric, grotesque/ gothic, humanist
16
what is the definition of "Rivers"?
pictures of actual rivers
connecting lines of text
a long paragraph
a running body of water
17
what is the standard of excellence for modern printing?
the KJV Bible
the computer
the Constitution
the Gutenberg Bible
18
what is the definition of "Moderate Kerning"?
between two rounded letters
space between two straight lines
between a straight side and a rounded side
19
height measurement of the lowercase letter
a height
x height
ascender
baseline
20
what is the definition of "Kerning"
the space between two individual letters
the space between letters in a row or block of type
the vertical space between lines of type
21
72 points = _ inches
72
1
6
22
what are the building blocks of design?
grids
geomery
font
necessity
23
what is "Flush left"?
left align text
right align text
cleaning your software
deleting data
24
"Slab" definition
a uniform transition horizontal and vertical stroke width
a right angle transition from serif to the body of the letter
a curved transition from serif to the body of the letter
25
"Bracketed" Definition
a uniform horizontal and vertical stroke width
A right angle transition from serif to the body of the letter
A curved transition from serif to the body of the letter
26
what characteristics belong to "Oldstyle" class typefaces?
extreme contrast; ultra-thin unbracketed serifs
great for advertising and signage; heavy weight; unbracketed; lack contrast
sharp, flat serifs; higher contrast; tight bracketed curve; veritcal stress
low contrast; thick bracketed serifs; long extenders; angled stress line
27
what country did Constructivism, which sought to destroy traditional norms in type and art, take place?
Romania
Germany
the USA
Russia
28
any part of a lower case letter that falls below the baseline
cap height
descender
extender
counter space
29
what was the basis for lowercase letters?
Charlotte Miniscule
Carolingian Miniscule
Miniscule
Carolingual Minuscule
30
what is the definition of "Readability"?
how easy it is to decipher letters
the order of importance for the content
how much someone wants to read the text
31
what is the definition of "Orphans"?
a line of text standing alone at the top of a column
a line of text standing alone at the end of a paragraph
32
what is the definition of "Measure"?
the width of each character plus the sliver of space around the letter
the width of each line of type, measured in picas
the width of each line of type, measured in picas
the width of each line of type, plus the sliver of space around the text
33
what are bottom serifs called?
feet
footers
foot
34
the look/style of a type
font
typeface
type family
35
when do you increase leading for easy readability?
never
for short lines of text
for titles
for long lines of text
36
the earliest form of writing was __ from the Sumerians
cuneform
cuneiform
coneiform
coneform
37
what country did Geometric typefaces begin in?
Italy
Greece
England
France
38
What is the definition of "Tracking"?
the space between letters in a row or block of type
the vertical space between lines of type
the space between two individual letters
39
Line on which the vase of the type rests
Cap height
baseline
descender
X-height
40
what movement was shut down by the Nazis?
Dada
Bauhaus
Art Nouveau
41
what country did the Dada Anti-art movement take place in?
Germany
the USA
Switzerland
France
42
what is the definition of "Hierarchy"?
how easy it is to decipher letters
the order of importance for the content and elements of the design
how much someone wants to read the text
43
what are the rules for combining typefaces? (choose all that apply)
high contrast
3-4 variations
2-3 variations
loud, strong fonts
44
how many columns are in a simple grid?
16
1
12
24
45
what size should display type be?
8 points or larger
16 points or larger
14 points or larger
10 points or larger
46
what is "Flush right"?
left align text
cleaning your software
right align text
deleting data
47
what is the definition of "Greatest Kerning"?
between two rounded letters
space between two straight sides
between a straight side and a rounded side
48
what characteristics belong to "Slab Serif" typefaces?
extreme contrast; ultra-thin unbracketed serifs
low contrast; thick bracketed serifs; long extenders; angled stress line
sharp, flat serifs; higher contrast; tight bracketed curve; vertical stress
great for advertising and signage; heavy weight; unbracketed; lack contrast
49
a specific size/weight of a typeface
typeface
font
type family
50
what factors create readability? (choose all that apply)
entry points
lead-in text
resting places
white space
51
the reference to both the ascender and descender
extenders
x height
cap height
ascender height
52
what is the most notable example of Roman writing?
Trajan's order
Trajan's grid
Trajan's column
Trajan's row
53
what alignment should you NOT use for long lines of text? (choose all that apply)
right align and left align
left align and justified
centered and random and justified
right align and centered
54
what characteristics belong to "Transitional" typefaces?
low contrast; thick bracketed serifs; long extenders; angled stress line
great for advertising and signage; heavy weight; unbracketed; lack contrast
sharp, flat serifs; higher contrast; tight bracketed curve; vertical stress
extreme contrast; ultra-thin unbracketed serifs
55
what is the definition of "Least Kerning"?
between a straight side and rounded side
between two rounded letters
space between two straight lines
56
what is the definition of "Scale"?
size in relation to surrounding elements
color in relation to surrounding elements
weight in relation to surrounding elements
57
a group of related typefaces sharing similar characteristics
typeface
font
type family
58
who was the Emperor who created Carolingian Minuscule?
Charlemagne
Charleman
Charlie Man
Charlemage
59
what is the definition of "Typography"
your message's first impression
contrast in type
60
what is display type used for? (choose all that apply)
smooth reading
emphasis and effect
design
61
does upper or lowercase work better with tighter spacing?
uppercase
lowercase
62
what size should text type be?
9-14 points
8-12 points
12-14 points
8-10 points
63
what makes a better body typeface?
serif
sans serif
64
what was the foundations of western writing?
the Phoenician alphabet
the Hebrew alphabet
the Roman alphabet
the Greek alphabet
65
1 inch = _ picas
72
6
1
66
the "feet" of the letter
serifs
descender
baseline
counter space
67
invisible line at the top of the ascender in a typeface
cap height
ascender
ascender height
x height
68
which of the following are Display types?
script fonts, blackletter, revival
humanist, grotesque/ gothic, revival
blackletter, revival, geometric
69
what is the definition of "Set width"?
the width of each line of type, plus the sliver of space around the text
the width of each character, measured in picas
the width of each line of type, measured in picas
the width of each character plus the sliver of space around the letter
70
"Unbracketed" definition
a uniform horizontal and veritcal stroke width
a right angle transition from serif to the body of the letter
a curved transition from serif to the body of the letter
71
space or holes of a letter
counter space
x height
serifs
cap height
72
what is the goal of text type? (choose all that apply)
emphasis and effect
design
smooth reading
easy to read at small sizes
73
what is another name for Lower Case?
Miniscule
Mini
Small
Little
74
do upper or lower case need greater kerning?
lower case
uppercase
75
varied by typeface; can be shorter than or as tall as the ascender height
cap height
serif
x height
counter space
76
when was the Arts and Crafts Movement?
1880-1990
1820-1990
1820-1920
1880-1920

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