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Yr 8 Persuasive Advertising Techniques Flashcards | StudBud
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Yr 8 Persuasive Advertising Techniques
Yr 8 Persuasive Advertising Techniques
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Questions
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Answers
1
This ad uses the "Avante-Garde" technique
False
True
2
"Bandwagon" persuades the audience that:
The product will make you happy
You will be the first to experience the product
Everyone is doing it, so you should too
You will be better than everyone else
3
Celebrity endorsement makes a product seem:
Trustworthy
Healthy
Beneficial
Desirable
4
A doctor endorses a product. This is an example of:
Logos
Pathos
Ethos
Celebrity endorsement
5
Facts and statistics appeal to the viewer's rationality or intelligence. This persuasive technique is called?
Ethos
Pathos
Logos
6
This ad is an example of "Snob Appeal"
False
True
7
"Patriotism" refers to
The love of one's country
The national anthem
Having national pride
Being proud of one's family
8
The target audience of this ad is?
New Zealanders
South Australians
Everyone
Australians
9
A "Magic Ingredient" in the ad below is:
Vegan
Organic Argan Oil
Foaming cleanser
Paraben free
10
An ad which shows happy people enjoying Coke is using what?
Logos
Ethos
Pathos
