Chapter 9 Guided Notes

To promote in a community, companies can be sponsors for events

Earned Media examples are...

OOH Marketing is?

Email based Promotion is outdated and are no longer useful to attract the target audience

What is the main way to distribute company messages and advertisements?

Logo's are unimportant for brand recognition

Which promotion tactic is for persuasion using facts about the company?

Which of these examples applies to Sales Promotion?

Is Video based Promotion and Video News Releases use the same types of Marketing and promotional strategies?

BOGO is an example of...

Promotion is which P of the 4 P's?

What is decreasing in efficiency promotion wise in the current age, but is still a good medium?

Owned Media is...

Direct Mail is an online strategy for promoting products

When a Celebrity helps promote a product?

Which promotion media type is bought by a company?

Print Media refers to...

What is the main theme of the chapter?

One of the most popular communication channels as of now?

Digital Media is one of the current most popular forms of Promotion