Marketing Final Exam Review

McDonald's is an example of a(n) _________________.

The 4 P's of marketing are __________, __________, ___________, and _____________.

True or False: Paying a cell phone bill is considered a good.

A sweatshirt that cost $25.00 with a 20% mark up would cost a customer _____________.

_________________ are features that you personally find useful.

Leading with the product information is considered what selling approach?

True or False: Demand is the amount of product being produced and available to a customer.

Statistics that include age, gender, and marital status.

If you own your business, of any size or quality, you are a(n) _______________.

When getting a loan, it is important to apply for loans with a __________________.

Product, Place, Price, and Promotion are all part of the ___________________.

True or False: Possession Utility refers to the manner in which you pay for products. 

True or False: The free enterprise system encourages ownership.

A business owned by a single person is called a(n) ____________________.

Money that a business makes back is called ______________.

Raw materials being turned into useful products is the meaning of which marketing utility?

Creating products in a large quality is called _______________.

Supply and demand of products and services ___________________.

_________________ is the concept of adding cost to a product to make a profit.

Aspects and characteristics of a product are called ________________.

Creating a plan to reach a certain group of customers is called a(n) _____________.

A loaf of bread that costs $2.00 at cost, with a 70% mark up costs a customer ____________.

What is the group that decides whether or not a business will survive?

How many functions of marketing are there?

Borrowing money from the bank is called a ________________.

______is developing, promoting, and distributing products to satisfy customers needs and wants.

Which of the following is not a selling approach?

I am taking Marketing 2 next year.

Providing a customer with an alternative choice to better their needs is called the _________.

Buying product in bulk and receiving a discount because of it is which pricing technique?

True or False: A company’s profit is equal to its return on investment.

Production, Marketing, Finance, and Management are the 4 main aspects of successful __________.

Buying product and then marking up the price to make a profit is called _________________.

True or False: An advantage to using cash, is being able to budget money.

The ___________ period is when an economy is getting larger, more activity

True or False: Credit cards can cause possible debt.

Banks are considered _______________________.

______________________ is the race between businesses for potential customers. 

The marketing concept involves which of the following concepts?

True or False: Non-profit organizations are in business for a purpose other than making profit.

Showing a customer how a product works is called the _____________ handing objection.

The _____________ period of the economy is when there is a decrease in activity.

Pricing a product based on high popularity is considered __________________.

OSHA is a government regulatory agency created to protect _________________.

When a product is in ___________ demand, businesses can raise the price and still sell product.