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Social Media Quiz Flashcards | StudBud

Explore/Social Media Quiz

Social Media Quiz

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Questions 10

Answers

1
What are top topicals?
Using your brand image to address political topics.
Writing about controversial topics to get awareness.
Bits of actua that can be used to create content about.
Staying Top of Mind by using your product in different ways.
2
What is inbound marketing?
Selling and promoting your product.
Optimizing your owned channels.
Making sure your marketing ROI is met.
Generating sales from your social media channels.
3
Which metric tells you mosts accurately how many sales you will get?
Lifetime value
Revenue per user
Net worth
Cost per acquisition
4
Why do we have to find our brand's content territories?
To differentiate us from other brands.
To know what we can talk about.
To translate our strategy into a content story.
To define our marketing goals.
5
Which one is the best social media KPI?
Fans & followers
Social media engagement
Revenue coming from social media
Number of clicks to your website
6
What is user generated content?
Content that is reviewed by your users.
Content that is generated from your blog.
Content that is created for a competition.
Content that is created by your fans & followers.
7
What is the first step you have to take to define your content strategy?
Know your customer
Map your channel matrix
Define your content territories
Perform a social audit
8
What is the best way to get more customers to your website?
Make an ad that is appealing to all kinds of users.
Research your target group and use narrow targeting.
Use the words 'free' and 'try it today'.
Target very broad to get many clicks to the website
9
What kind of ad is this?
Facebook shopping ad
Facebook carrousel ad
Instagram image ad
Facebook video ad
10
Which one isn't a content marketing purpose?
Oblige
Teach
Engage
Inspire