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Milady Ch F10 Beauty Basics Flashcards | StudBud
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Milady Ch F10 Beauty Basics
Milady Ch F10 Beauty Basics
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1
Javier owns a busy salon with high-paying clients.Javier's salon serves 100's of people weekly. What is his biggest cost
insurance
supplies
salaries
advertising
2
Partners are arguing on how to market for their salon. What could be added to word of mouth to make it vial marketing
loyal clientele
a smart device or computer
a television
billboards
3
You will want to base your business location on ______.
your primary clientele and their needs
costs of rent, lease, and utilities
proximity to your home
how many cars drive by per hour on average
4
What are concerns when planning & constructing the best physical layout for the type of business you envision?
maximum efficiency
stylistic aesthetics
your competitor’s layout
maximum profitability
5
Xavier’s instructor has told he should have a keen business knowledge. Why did Xavier’s instructor give him this advice?
because eventually, like all beauty pros, he must become a business owner
because it will serve him well in managing his professional finances
because his renting a booth is the same as owning his own business
entrepreneurship is an essential part of his beauty and wellness career
6
Sam's business is successful du to Sam takes care of clients & employees & tries to share profits.Sam is least likely to
continuously change and alter his tipping policy
make his payroll obligations a top priority
offer his employees as many benefits as he can
create incentives for his staff to earn more money
7
Ursula is working on key strategic influences of her business & high quality of service. What is she working on?
her marketing plan
her financial documents
her mission statement
her vision statement
8
How can Umberto demonstate to Wilson that he is, in , fact the sole proprietor of his establishment?
Explain that he alone manages and assumes all of the expenses
set up his business to be controlled by only a small number of stockholders
he is in charge of his own booth and only pays the monthly rental fee.
each invested half of the capital to open the business.
9
Jamal opened a new salon downtown and trying to create his business's brand identity. Jamal wants to focus on the MOST?
maintaining a regular and loyal clientele
determining his business's point of difference
summarizing his projected financial statement & analyses
outlining his employee & management levels & responsibilities
10
Marketing is the means for ______.
recruiting and hiring your staff
selling and promoting your business
keeping your clientele satisfied
designing your salon, spa, or barbershop space
11
Laura owns a salon that just opened & doesn't have alot of money. What's Laura's best way to market her business?
viral marketing
television spots
newspaper ads
direct mail
12
Which type of business ownership is MOST likely to raise capital by offering shares of stock to stockholders?
a corporation
a single franchise
a sole proprietorship
a partnership
13
What to do if a client calls to book an appointment with a person particular day & time,but that stylist is off that day
Suggest other times that the professional is available.
Call the professional and demand that they come in on their day off.
Politely apologize and tell the client you cannot accommodate them.
Refer the client to another business in the neighborhood.
14
Which of the following will be LEAST important in becoming a successful entrepreneur?
paying employees, a salary instead of a commission
attracting clients to your business
maintaining loyalty of clients over a long period of time
attracting employees to your business
15
The only way to guarantee that you will stay in business is to ______.
advertise
pay yourself well
research emerging trends
take care of your clients
16
Yvonne interviewed Tara and will probably hire because
she responded in a negative fashion, showing shes not afraid to disagree
Tara hasn't been a stylist for long and is easier to train
background is more focused on technical skills than education or training
Tara’s image matches the image of Yvonne’s establishment,
17
Your personnel is your ______.
competition
customer base
staff
clientele
18
A realistic benchmark for the net profit of a salon, spa, or barbershop is ______.
15%
75%
5%
50%
19
The key duty of receptionists is ______.
answering the phone
assisting stylists with
booking appointments
greeting clientele at the door
20
What part of your business plan should outline the research obtained regarding the clients your business will target?
marketing plan
vision statement
mission statement
organizational plan
21
Orlando completed his executive summary, financial & supporting documents. What is Orlando working on?
his mission statement
his business plan
his organizational plan
his vision statement
22
Dave wants to open his own salon. Why must Dave come up with a vision statement
would provide an outline of employee and management levels
would outline all of the research obtained regarding client needs.
would give a long-term picture of what the business is to become.
would project financial statements and provide financial analysis.
23
Maura wants to open a salon. If she does everything in right order, which of the following will be her 1st objective?
determining the long-range goals of the business
choosing a business location
choosing a business name
determining the feasibility of the business
24
Juanita wants to rent a booth from a friend & asked what are the advantages. What advise is given?
you won’t need to worry about keeping records for tax purposes
you won’t need to worry about creating any professional marketing materials
you won’t need to establish an entire business
you won’t need to adhere to state laws or regulations
25
If you are an owner of a salon, spa, or barbershop, which of the following is TRUE?
You are guaranteed to have small profits.
You are guaranteed to have losses.
You are guaranteed to have large profits.
There is no guarantee of any profits.
26
How long is it MOST likely to take to determine and complete all of the aspects of starting your business?
1 year
1 month
10 years
6 months
27
Which is NOT one of the top 3 ways that clients find a service provider, according to the Professional Beauty Associati
recommendations or referrals
a convenient location
dissatisfaction with another service provider
advertisements
28
Kendra wants to open a business and wants to be fully in charge. What business model would be best for Kendra?
sole proprietorship
corporation
partnership
franchise
29
Why will you need to purchase insurance when you open your own business?
It protects your clientele against falls and accidents.
protects the general public against auto mishaps in front of your store.
It protects you against malpractice suits.
It protects your staff against compensation loss for sick days.
30
What is an essential set of benchmarks that, once achieved, helps you to realize your mission and your vision?
goals
statements
policies
objectives
