Apparel 2 Objective 3 Entrepreneurship

COST to produce the product + MARK-UP = 

a long term goal is

goals a business wants to achieve during a specific timeframe

this is the point where you stop losing money and you will begin to make a profit

the markup, profit margin, discounts offered or list price versus the selling price

products that a customer sees as a necessity in life like food or clothes

consists of customer-focused activities intended to generate a sale

describing a business' marketing objectives and the strategies and tactics to achieve them is

these are specific activities to carry out the marketing strategies

how and where the products will be made and sold

qualities such as age, gender and income of a specific group of people

businesses that are selling the same or similar product as you is your

goods or services a business offers includes packaging of the item, brand names and warranties

the marketing plan is part of a _______________________ that is presented to investors

advertising, sales promotions, public relations activities to sell a product

something that a person desires but could function without such as a new cell phone or vacation

a written document that defines the marketing objectives and strategies

Specific Measurable Attainable Realistic Timely  goals

market that is designed to interest a specific group of people by gender or age