Home Library Explore SAT

Home Library Explore SAT

Employer Branding Flashcards | StudBud

Explore/Employer Branding

Which is an antecedent of employee engagement?

What is Employer Branding?

Employer Branding

5 terms·StudBud Administration·27 plays

Employer Branding

Flashcards5 cardsFPractice quizPHost liveL

Questions 5

Answers

1
What is Employer Branding?
employee perceptions on product and service quality
applying marketing tools to become an employer of choice
the package of financial and non-financial compensation
development and communication of an organization’s strategy
2
Which is an antecedent of employee engagement?
Organizational citizenship behavior
Reduced perceived stress
Innovation
Perceived supervisor support
3
According to Jacob Morgan’s “employee experience advantage”, organizations have to consider:
Cultural, technological and psychological environment
Cultural, social and physical environment
Cultural, ecological and technological environment
Cultural, technological and physical environment
4
Why can it make sense to use serious games as part of an employer’s branding strategy?
To communicate with future employees
To save money
To position organization as an innovative and digital player
To pre-select candidates based on their skills
5
Which method is not typically used to enhance an organization’s external employer branding?
Corporate Social Responsibility
Social Media
University visits
CV reviews