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Influencer Marketing Flashcards | StudBud

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Influencer Marketing

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Questions 10

Answers

1
What are the benefits of Influencer marketing?
All the above
Drive traffic through websites and landing pages
Creating authentic content about brands
Driving engagement about a brand
2
Who is the famous travel blogger who promoted Accor Hotels?
Grown old, poor memory for me to remember :-)
Lakshmi Bharath
Lakshmi Sharath
Lakshmi Narayanan
3
A well read security blogger can be an influencer in social media platform.
False
True
4
Who is not an influencer here?
popular fashion photographer on instagram
A celebrity without credibility
well read cybersecurity blogger who tweets
respected marketing executive on LinkedIn
5
Which type of influencer is a vocal customer?
Bloggers & Content Creators
Industry Experts and thought leaders
Micro Influencer
Celebrities
6
Which brand partnered with FilterCopy for influencer marketing?
YouTube
Loco
I know only Filter Coffee
Levista Coffee
7
Influencers are not always celebrities
False
True
8
Which YouTube channel was used by Kent Atta Maker?
Good question, waiting for next question!
Hebbars Kitchen
My Kitchen
MasterChef
9
“Buy a Bag, Give a Bowl” - Which company ran this campaign using influencers?
Pedigree
Horlicks
Whiskers
Bournvita
10
Influencer Marketing goes hand in hand with two types of marketing
Linkedin Marketing & Instagram Marketing
Social Media Marketing & Content Marketing
Sorry, I was abscent in the last class :-)
Social Marketing & Instagram Marketing