Home Library Explore SAT

Home Library Explore SAT

Target Market Flashcards | StudBud

Explore/Target Market

Target Market

10 terms·StudBud Administration·14 plays

Target market and marketing mix practice

Flashcards10 cardsFPractice quizPHost liveL

Questions 10

Answers

1
Who is(are) Walmart's target market(s)
restaurant owners
children
households on a tight budget
households wanting luxury
2
Which factor does not belong in Psycho-graphic segmentation?
Personality
Lifestyle
Marital Status
Social Class
3
Which of the following would NOT be part of the target market for the Apple Watch?
Senior Citizens
Working Adults (25-45)
Business Executives
Techies
4
Who is(are) Lucky Charm's target market(s)?
Universities
Health conscious adults
Children
Farmers
5
Which of the following is most likely mass marketed?
Napkins
Mercedes Benz
SAT Prep Books
Mascara
6
Who is(are) Dockers' target market(s)?
executive business professionals
15-25 year old men
construction workers
15-24 year old women
7
Target market is ____________
It is the logo of the business.
It is who the business is serving to; the existing client/customer base.
It is the activities a company undertakes
It is the packaging of your product
8
Who is Rolex's target market?
Children
College students
Wealthy business people
Pets
9
The specific group of people a business aims its marketing efforts towards.
Target Market
Marketing Mix
Marketing Segmentation
Marketing Concept
10
If Starbucks launches a new line of healthy juice, what is their target market?
Stakeholders of Starbucks
coffee drinkers
Customers who visit cafes and are non-caffeine drinkers
people who enjoy staying in a cafe