Agency & Control Revision

Question 1

Audiences had limited agency in Broadcast era

Accepted Answer

True

Question 2

Which are TRUE of the Filter Bubble Theory...

Accepted Answer

we live in 'echo chambers' online, user experiences are based on data aggregation, audiences are not exposed to a wide variety of content online

Question 3

Influencers must abide by advertising code of ethics to sponsored posts by:

Accepted Answer

clearly disclosing paid content in posts

Question 4

What was the turning point for the Post Broadcast era?

Accepted Answer

Web 2.0

Question 5

The relationship between media and audiences has never been more complex.

Accepted Answer

True

Question 6

Section 230 of the US Decency Act (1996) protects tech giants because...

Accepted Answer

it was modelled of book store owners not being liable for writer's content, they are considered a 'platform' and not a 'publisher'

Question 7

Global Media Institutions such as the tech giants have a business model to...

Accepted Answer

use data aggregation to sell to advertisers

Question 8

Which are examples of Self Regulation?

Accepted Answer

Free TV Australia, Voluntary Industry Code (tech giants), Ad Standards

Question 9

Which are justifications for regulating media in Australia

Accepted Answer

to protect vulnerable audiences from harmful content, to ensure Australian content is being made to protect cultural identity, To protect audiences from offensive content, to ensure diversity on media ownership

Question 10

How does Netflix classify content in Australia?

Accepted Answer

Netflix Tool, based on The Classification Board

Question 11

What are the 2 types of regulation in Australia?

Accepted Answer

Government & Self Regulation Industry Bodies

Question 12

The Australian Government's COVID public awareness campaign aimed to...

Accepted Answer

appeal to a variety of audiences, educate about social distancing, hygiene and vaccination

Question 13

Which are TRUE of the Agenda Setting Function theory...

Accepted Answer

the media can't tell us what to think, but what to think about, sets the agenda through framing (selection and omission)

Question 14

Which are examples of individuals using the media?

Accepted Answer

influencers, fandoms

Question 15

Governments can use media for what purposes?

Accepted Answer

public awareness campaigns, censorship

Question 16

Data aggregation is the ...

Accepted Answer

collection of user online data

Question 17

Which are TRUE about the Reverse Agenda Setting theory...

Accepted Answer

it is a contemporary theory, individuals use media to shape social and political agenda

Question 18

Which are examples of Government Regulation?

Accepted Answer

ACMA, The Classification Board

Question 19

Sky News was banned from ....... because.......

Accepted Answer

YouTube, they breached misinformation guidelines

Question 20

Which are TRUE of the Bullet Theory...

Accepted Answer

it is not considered relevant, it is based on anecdotes, it suggests the media has complete power and audience are passive, it is the earliest communication theory

Question 21

The Christchurch massacre was an ethical issue because...

Accepted Answer

the video was not picked up by Facebook AI technology, the shooter was able to live stream the video, audiences re uploaded the video to multiple sites

Question 22

Google did what in retaliation of the Aust Gvt legislation that tech giants would have to pay for Australian news

Accepted Answer

blocked numerous news sites from search results, ran an advertising campaign targeting online users

Question 23

Which media forms were characteristic of the Broadcast era?

Accepted Answer

newspapers, radio, television

Question 24

Friendly Jordies is being sued by Deputy Premier John Barilaro for...

Accepted Answer

defamation

Agency & Control Revision

Questions 24

Agency & Control Revision

Questions 24