mass media 1.1

Making a product/idea seem better or worse bc it is associated with something that makes us feel happy, sad, or scared

Encouraging People to think or act a certain way because OTHER PEOPLE ARE DOING IT

Use of vauge words or ideas to provoke emotion / links a person or idea to a positive symbol

"UnfollowMrMcWhizzle" trends on social media. Everyone, including you are commenting on his content saying to unfollow.

Appealing to the emotions or feelings of the audience; evoking a strong positive or negative

ethos is an appeal to

pathos is an appeal to

logos is an appeal to

Manipulating information by omitting facts and presenting ONLY the good information about a product, idea, candidate

A very rich man wears blue jeans like you so he is just a normal everyday person.

PLAYING ON A PERSON'S WORST FEARS; WARNING THAT HARM OR DISASTER WILL RESULT IF A PARTICULAR ACTION IS NOT FOLLOWED

The speaker presents themselves as a regular person "average joe"

Using words like "HOPE" or "PEACE" "COEXISIST" on t-shirts

ethos, logos, and pathos are called rhetorical appeals

A politician campaigning for office is saying "vote for me OR ELSE people who don't look like you will hurt you"

Propaganda persuades people to think, behave, believe in a certain manner

You like summer. You have good feelings in summer. A new drink is being advertised as perfect for summer. Drink= good

Lebron James, Jake Paul, Taylor Swift say that a product is good and they use it

a new medicine is being advertised. All of the benefits are shown but none of the negatives. Information is withheld.

Attaching a negative symbol or attribute to the competition in order to create a negative opinion (calling someone a..)

A public figure or celebrity endorses a product or brand