Data and Analytics Quiz

Question 1

Which of the following is an example of transactional data?

Accepted Answer

Sales receipts

Question 2

Which of the following is not a characteristic of a data lake?

Accepted Answer

Requires data to be structured before storage

Question 3

Which of the following is not an example of metadata?

Accepted Answer

The sales figures for a given month

Question 4

Metadata is crucial for data quality, and ensuring that users can efficiently find, understand, & use stored data?

Accepted Answer

True

Question 5

Which of the following is a good example of knowledge a marketing campaign could derive from data and information?

Accepted Answer

Insights on customer engagement and conversion rates

Question 6

Which of the following is not a stage in the data wrangling process?

Accepted Answer

Data visualisation

Question 7

Which of the following does not apply when utilising Customer relationship management (CRM) software?

Accepted Answer

Decrease potential profits

Question 8

What is the role of a data warehouse in a business?

Accepted Answer

To store large volumes of historical data

Question 9

What is an example of quantitative data?

Accepted Answer

Monthly sales figures

Question 10

Data mining can be defined as analysing large databases in order to generate new information?

Accepted Answer

True

Question 11

What type of data is collected by IoT devices in a manufacturing plant?

Accepted Answer

Machine performance metrics

Question 12

What is an example of human generated data?

Accepted Answer

Sales receipts from a shop

Question 13

Which of the following statements is incorrect when using a file-based data structure for sharing data?

Accepted Answer

Data is highly compatible

Question 14

Which of the following is a structured data format?

Accepted Answer

SQL databases

Question 15

What area of a business benefits from analysing customer purchase history?

Accepted Answer

Marketing

Question 16

Data models organise elements of data and establish relationships between data and the real world?

Accepted Answer

True

Question 17

How can businesses ensure the accuracy of their data?

Accepted Answer

By regularly updating and validating data

Question 18

Which of the following is an example of sensor data collected from a wearable device?

Accepted Answer

Heart rate measurements during exercise

Question 19

How can customer feedback be collected in a business setting?

Accepted Answer

All of the above

Question 20

Which of the following is not a system performance metric?

Accepted Answer

Employee satisfaction scores

Question 21

What is the primary purpose of using data analytics in business?

Accepted Answer

To make informed business decisions

Question 22

Which of the following is not a core function of a data system?

Accepted Answer

None of the above

Question 23

Dictionary-based file structures are hierarchical & store key, value pairs which makes it easier to search & locate data

Accepted Answer

True

Question 24

Which of the following is not a good example of how data translates into information and knowledge?

Accepted Answer

Customer comments, average heart rate, cardiovascular health insights

Question 25

What is an example of AI generated data?

Accepted Answer

A weather forecast generated by a computer model

Question 26

Qualitative data is non-numerical and descriptive?

Accepted Answer

True

Question 27

Which of the following is not an example of user-generated data?

Accepted Answer

A weather report from a weather station

Question 28

What is a common method of processing large datasets in business?

Accepted Answer

Big data platforms like Hadoop

Question 29

Data wrangling is the six-point process of turning raw data into formats that are easier to use?

Accepted Answer

True

Question 30

Which of the following is not a typical feature of a data model?

Accepted Answer

Illogical

Data and Analytics Quiz

Questions 30

Data and Analytics Quiz

Questions 30