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Cumulative Final Exam - 1 Flashcards | StudBud
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Cumulative Final Exam - 1
Cumulative Final Exam - 1
100 terms
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StudBud Administration
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100 cards
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Practice quiz
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Questions
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Answers
1
______________ are created live, on-set, with the actors & crew.
Craft services
Visual effects
Screenplays
Special effects
2
___________ defines how the brand behaves and represents itself, as if it were a person.
Brand personality
Branding and echoing
Brand power
Brand image
3
What is a short presentation about what your film is going to be about?
Pitch
Synopsis
Lecture
Treatment
4
What are the 3 main components of color? (Select all 3)
Brightness
Temperature
Hue
Saturation
5
When designing an advertisement or marketing strategy, it's important to define the __________ early in the process.
target audience
conversions
camera format
shooting location
6
Why would a company spend large sums of money on ads with little intention of getting immediate sales?
To Have Fun
Make People Laugh
Tax Purposes
Brand Awareness
7
The _______________ divides the frame into equal parts, creating a tic-tac-toe grid that we can use to place elements.
30° rule
180° rule
rule of thirds
rule of symmetry
8
Contrast is the balance of what in an image?
Hue and Saturation
Color and Shadows
Highlights and Shadows
Highlights and Saturation
9
A(n) __________ is a classification of people according to their mental attitudes and behaviors.
psychographic
instagraphic
demographic
geographic
10
What are the three indicators of marketing success? (Multiple Answers)
Engagement
Impressions
Emotion
Conversion
11
What light in a traditional 3-point lighting setup compliments the dominate/brightest light on the front of the subject?
Fill Light
Natural Light
Key Light
Back Light
12
What tense should a script be written in?
Future
Past Present
Past
Present
13
The _________ marketing strategy focuses on persuading the audience to act soon on a specific objective.
localized
brand
sales
business
14
The narrative world in which a story takes place is known as __________.
Continuity
Earth
Diegesis
Composition
15
For Event Videography you should always have your record settings at 24fps or lower.
False
True
16
What type of marketing allows a brand to elicit an emotion?
Sales Marketing
Telemarketing
Brand Marketing
Affiliate Marketing
17
What are some of the 5 steps of blocking a scene?
Rehearse
All answers apply
Light
Block
18
A well-designed movie color palette evokes a mood and sets the _______ for the film.
direction
composition
tone
production value
19
_________ are created during post-production, often through the use of compositing, CGI, or motion capture technology.
Special effects
Ripple edits
Screenplays
Visual effects
20
The space between the top of the subject's head and the top of the frame is known as ___________.
headroom
head space
top room
lead room
21
What is another name for the Inciting Incident?
Climax
Catalyst
Falling Action
MidPoint
22
A ___________ depth of field means that less of the image will be in focus.
shallow
deep
23
Name that shot type.
Long Shot/Full Shot (LS/FS)
Extreme Close Up (ECU)
Medium Close Up (MCU)
Medium Shot (MS)
24
In After Effects, a ____________ is a set of layers, effects, and keyframes that is rendered out as a finished video.
sequence
composition
document
timeline
25
Name that shot type.
Close Up
Extreme Close Up
Medium Shot
Wide Shot
26
Name that shot type.
Long Shot (LS)
Close Up (CU)
Medium Long Shot (MLS)
Extreme Close Up (ECU)
27
Which of the following are the five brand personalities? (Select all 5)
Sincere
Exciting
Dull
Competent
28
In the image below, what do the red lights at the top of the meter indicate?The audio is clipping.
The audio is at the appropriate level.
The audio is clipping.
The audio is muted.
Audio is being recorded.
29
The __________ details each and every planned shot, including the framing and movement.
Stripboard
Shot List
Scene Breakdown
Lined Script
30
Shots used to show how a character feels about another character’s dialogue or actions, or an event they are watching.
Reaction Shots
Cutaways
Insert Shots
Dutch Angles
31
The higher the f-stop number, the _____________ the depth of field.
deeper
more shallow
32
As an editor, which of the following are continuity concepts you should be watching for? (Multiple Answers)
Screen Direction
30* Rule
180* Rule
Eye Lines
33
When are the visual concepts and style discussed for a production?
at the end of pre-production
at the beginning of pre-production
during production
during post-production
34
A consumer’s tendency to continue buying from the same brand despite efforts of competing brands is known as:
Brand Keeping
Sunk Cost
Brand Loyalty
Brand Love
35
These allow you to organize your clips in Premiere Pro:
Dumpsters
Cans
Folders
Bins
36
Called "look space", this area between your subject's face and the side of the frame they are looking at.
negative space
forward area
headroom
lead room
37
A commercial is one method of _______________.
advertising
negotiation
invoking
distributing
38
What refers how a shot is designed, from the positioning of the actors/props to the framing of the image within camera?
editing
orientation
composition
angle
39
In the image below, which audio track has been muted?
A3
A2
A4
A1
40
Name this shot type.
Medium Close Up (MCU)
Medium Shot (MS)
Long Shot/Full Shot (LS/FS)
Extreme Long Shot (ELS)
41
Camera placement should inform a scene.
False
True
42
Which of these are good tips for Event Videography? Multiple Answers.
Choose music to use in advance.
Wide Medium Close-Up of the same subject.
Select Footage of smiling attendees
Create short clips a of each subject
43
Double-clicking a layer in an After Effects timeline will open a new panel called the ______________.
Item Panel
Asset Panel
Layer Panel
Preview Panel
44
Every production that involves talent requires blocking. The six stages of blocking a scene are:
Scouting
Lighting
Rehearsing
Rehearsing
45
What brand personality best describes these logos?
Rugged
Sincere
Sophisticated
Exciting
46
Which light in a traditional 3-point lighting setup creates a halo or bright highlight on the edge of the subject?
Natural Light
Key Light
Back Light
Fill Light
47
Fixing issues with exposure, white balance, contrast, or color balance is known as ____________.
color grading
color correction
color processing
adjustment processing
48
The __________ is the area visible with a given lens and position.
focal length
field of view
composition
angle of attack
49
After Effects was first released by CoSA in what year?
1993
1985
1976
2001
50
Coordinating actor movements, positions, & body language, camera movement, lighting, mic placement are all part of:
The Production Schedule
Choreography
Blocking a Scene
The Shooting Script
51
What is called when we shoot various shot types, angles, and movements for one single scene?
Continuity
Close-Ups
Organization
Coverage
52
What angle shots are filmed with the camera place below the subject & make them appear powerful or controlling?
Eye
Ground
High
Low
53
______________ is the process of creating interesting in something or someone.
Converting
Engaging
Distribution
Marketing
54
What is a concept used to trick an audience into believing that they are viewing a continuous, unbroken story?
Continuity
Editing
Keying
Compositing
55
Name that shot type.
Extreme Close Up
Wide Shot
Close Up
Medium Shot
56
It is okay to return to a location to record Room Tone during post-production.
False
True
57
An important thing to remember about compositions in After Effects is that they are set to a specific _____________.
number of layers
type of effect
duration
set of effects
58
The audience creates more meaning and feels more emotion from two shots in sequence rather than a single shot is ____.
Hitchcock Paradigm
Kuleshov Effect
Spielberg Concept
Porter Process
59
The audience’s emotional response is partially dictated by the ______ of the cuts.
Rhythm
Direction
Action
Composition
60
One page of a script equates to how much screen time?
2 Minutes
1.5 Minutes
30 Seconds
1 Minute
61
Targeting everyone with your marketing has been proven to be effective.
False
True
62
The ________ marketing strategy focuses on building a positive awareness in the minds of the audience.
business
emotional
brand
sales
63
What angle would be filmed from above the subject & can have the effect of making them appear weak or powerless?
Bird's Eye View
High Angle
Eye Level
Low Angle
64
In After Effects, all media files, comps, solids, and other assets are organized in what panel?
Composition Panel
Assets Panel
Project Panel
Timeline Panel
65
What shots are filmed from the same height as the subject & typically have a neutral effect on the way they are viewed?
High Angle
Wide Shot
Eye-Level
Low Angle
66
On the Kelvin scale, where would the light with a cooler color temperature be located?
1000K
200K
3000K
5600K
67
When you change from one f-stop to the next, you either ______ or ______ the amount of light traveling through the lens.
triple / double
halve / triple
halve / double
double / third
68
After Effects is software designed for ____________ and _____________.
compositing & visual effects
screenwriting & preproduction
video editing & audio editing
audio editing & visual effects
69
Slates are used primarily for what two purposes? Multiple Answers
To provide a sync point to line up the video and audio.
To set audio levels.
To help maintain continuity.
To identify each clip.
70
The size of the opening in the aperture is measured using __________.
fractions of a second
depth of field
frames per second
f-stops
71
The ______________ dictates that there should be at least 30° difference between two shots when edited together.
30° Rule
Eye Line
Rule of Thirds
180° Rule
72
Mistakes in continuity are known as:
Continuity Incongruities
Editor’s Dilemmas
Continuity Errors
Violations of Space
73
In After Effects, the various effects are applied to individual ___________.
clips
panelsclips
layers
sequences
74
During preproduction, the director and cinematographer will ________ every location to discuss camera placement.
envision
extrapolate
scout
target
75
____________ are visual lines within the frame that guide the audience's eye.
Active lines
Virtual lines
Control lines
Leading lines
76
What is clipping?
Pops and clicks that occur when a cut is made at the wrong place in a clip.
The process of editing audio in Premiere.
Distortion that occurs when an audio signal is too loud.
A mistake an editor makes when they cut dialogue too soon.
77
While blocking, always keep ________ in mind, it will help the scene flow more cleanly when edited together.
law of surprise
180° rule
action rule
45° rule
78
Name that shot type.
Extreme Close Up (ECU)
Medium Long Shot (MLS)
Medium Shot (MS)
Extreme Long Shot (ELS)
79
In a storyboard it is important to use arrows to indicate which of the following? Multiple Answers.
Indicate wind direction
Indicate motion of a camera
Indicate motion of a character on the screen
Indicate light movement
80
What is the creation of custom sound effects made for a film?
ADR
Production Audio
Filmmakers don't create custom sounds for their films
Foley
81
A __________ is a brief description of a story.
Scene Heading
Synopsis
Treatment
Shooting Script
82
What is a visual concept found in nature, art, architecture, and other forms that are pleasing to the human eye?
golden ratio
30° rule
dynamic ratio
180° rule
83
The visual storytelling means of creating the illusion of continuous action is called?
Cantankerous
Continuity
Continuum
Cosmopolitan
84
Which of the following f-stops would create the most shallow depth of field?
f/11
f/8
f/5.6
f/4
85
Most events can be put into two major categories: SOCIAL or CORPORATE events.
False
True
86
The __________ the f-stop number, the deeper the depth of field.
higher
lower
87
Premiere Pro project files use what extension?
aiff
mp4
prproj
mov
88
What is the Kelvin temperature of daylight?
10,000K
3200K
5600K
1000K
89
The ___________ is an adjustable opening in the lens that controls how much light is allowed to pass through.
shutter
aperture
gate
image plane
90
AE uses _____ to animate attributes of effects, movement on screen, and anything else that can be changed over time.
tracks
key points
track points
keyframes
91
A __________ is a visual representation of an audio signal.
Waveform
Compressor
Vectorform
Histogram
92
Which of the following f-stops would allow the most light to pass through the lens?
f/11
f/22
f/2.8
f/5.6
93
Name that shot type.
Medium Shot (MS)
Long Shot/Full Shot (LS/FS)
Close Up (CU)
Extreme Long Shot (ELS)
94
What are the four Rules of Brainstorming? Select all that apply.
Focus on Quantity
Unusual Ideas are Welcome
No Criticism
Combine and Improve Ideas
95
The target audience for an advertising campaign are defined by their __________ and _________.
likes and dislikes
scope and sequence
hair color and eye color
demographic and psychographic
96
Blocking done right requires careful collaboration and forethought.
False
True
97
_______________ is a measurement between the closest and furthest points that are in focus within an image.
Depth of field
Shutter speed
Focal length
ISO
98
The lower the f-stop number, the _______________ the depth of field.
more shallow
deeper
99
What is the first shot that we should shoot while filming our scene from beginning to end?
Establishing Shot
Extreme Close-Up
Master
Medium Shot
100
_____________ includes determining where the talent will be in relation to the camera and other items.
Screenwriting
Lighting
Blocking
Editing
