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Research Methods
Research Methods
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Mid Term Syllabus
Flashcards
25 cards
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Practice quiz
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Questions
25
Answers
1
What is the term used to describe the extent to which research findings can be generalized to a larger population?
Validity
Representativeness
Generalizability
Reliability
2
…….are mental representations and are typically based on experience
None of the above
Variables
Concepts
Constructs
3
Which of the following sampling techniques involves selecting individuals who are readily available and accessible?
Simple random sampling
Stratified sampling
Convenience sampling
Cluster sampling
4
What is the purpose of conducting research in business?
To gather information and make informed decisions
To increase sales and profitability
To explore new business ideas
To fulfill academic requirements
5
What is the purpose of a research design?
To establish a causal relationship between variables
To analyze and interpret the data collected
To describe the research methods and procedures used in the study
To guide the overall research process and structure the study
6
Quantitative research methods primarily involve:
Conducting interviews and focus groups
Analyzing textual data and narratives
Observing and describing phenomena
Collecting and analyzing numerical data
7
What is the primary advantage of using a random sampling technique?
ensures that individuals in population has an equal chance of selection.
It allows for a more representative sample
It increases the generalizability of the research findings
It reduces the time and cost required for data collection
8
Which of the following is NOT an ethical consideration in research?
Exclusion of participants based on gender or ethnicity
Informed consent from participants
Protection of participants' privacy and confidentiality
Minimization of harm and risk to participants
9
What is the purpose of statistical analysis in research?
To summarize and describe the data
To validate the research methodology
To create visually appealing charts and graphs
To test hypotheses and make inferences about populations
10
…. is the second independent variable that will have contributory or contingent effect on the IV-DV relationship.
Intervening variable
Confounding variable
Extraneous variables
Moderating variable
11
…….consists of series of actions or steps necessary to effectively carry out research.
Research
Research process
Research proposal
Research design
12
Which of the following is not a characteristic of the scientific method?
Replication
Systematic
Empirical
Subjective
13
What is the purpose of a literature review in research?
To identify gaps in existing knowledge
All of the above
To provide a theoretical framework for the study
To summarize the findings of previous studies
14
……is a “bottom up" approach.
Deductive Approach
Both of above
Inductive Approach
Neither of above
15
Which of the following is NOT a characteristic of a good research question?
It is relevant and meaningful
It can be investigated using available resources
It can be answered with a simple "yes" or "no"
It is specific and focused
16
Which of the following is an example of qualitative research?
Conducting statistical analysis of financial data to predict stock prices
Using experiments to test the effectiveness of a new marketing campaign
Observing and documenting employee interactions in a workplace setting
Surveying a large sample of customers about their purchasing behavior
17
What is the term used to describe the extent to which a research instrument measures what it is intended to measure?
Representativeness
Generalizability
Reliability
Validity
18
What is the purpose of a research hypothesis?
To provide a statistical analysis of the data
To establish causation between variables
To guide the research process and focus the study
To summarize the research findings
19
…..means by which independent variable affects the dependent variable.
Intervening variable
Moderating variable
Confounding variable
Extraneous variables
20
……….provides the needed information that guides managers to make informed decisionsto successfully deal with problems.
Business Intelligence
Research
Business Research
Decision Support System
21
Which of the following is an example of a non-probability sampling technique?
Cluster sampling
Simple random sampling
Stratified sampling
Convenience sampling
22
Which of the following is NOT a qualitative data collection method?
Interviews
Focus groups
Surveys
Observations
23
Which of the following is NOT a step in the research process?
Research question formulation
Implementation of findings
Literature review
Data analysis
24
…..are based on observations but which cannot be seen either directly or indirectly.
Constructs
Concepts
Variables
None of the above
25
Which of the following is an example of a primary data source?
Survey responses collected specifically for the research study
Textbooks and reference books
Published research articles
Government reports and statistics
