Chp. 1-4

Question 1

Contractual agreements that allow foreign firms to use products, services, and processes from other nations are known as

Accepted Answer

Licensing, Franchising

Question 2

Multinational strategy is where all marketing of products stays the same everywhere

Accepted Answer

False

Question 3

USA uses a vertical negotiation style

Accepted Answer

True

Question 4

Define the character of a culture, but they usually do not provide a specific course of action.

Accepted Answer

Values

Question 5

Basically good manners in the setting/place you're in

Accepted Answer

Etiquette

Question 6

Management method by an organization that assesses external factors

Accepted Answer

PEST Analysis

Question 7

Total money spent on final goods and services by individuals and households for personal use

Accepted Answer

Consumer spending

Question 8

Composite measure of a household's cumulative living standard

Accepted Answer

Wealth Index

Question 9

Market segmentation according to age, race, religion, gender, family size, ethnicity, and education

Accepted Answer

Demographics

Question 10

Attitudes about the world which can be true or false

Accepted Answer

Beliefs

Question 11

Communication has to be done verbally or written and cannot come in the form of facial expressions or body language

Accepted Answer

False

Question 12

Describes a regular, patterned behavior that is considered characteristic of life in a social system

Accepted Answer

Customs

Question 13

A tax or duty to be paid on a particular class of imports or exports is a tariff.

Accepted Answer

True

Question 14

Shared expectations and rules that guide the behavior of people within social groups

Accepted Answer

Cultural Norms

Question 15

Horizontal negotiation is listing every topic out and going through it one by one

Accepted Answer

False

Question 16

All commercial activities that take place to promote the transfer of ____, ____, people, ideas and technology everywhere

Accepted Answer

International Business

Question 17

Income remaining when bills/living are paid off

Accepted Answer

Disposable Income

Question 18

The social behavior and norms foind in human societies, as well as the knowledge, beliefs, laws, etc of a place/people

Accepted Answer

Culture

Questions 18