Vcert 3.1 Sponsorship and 3.2 Sports Media and 3.3 Sports Marketing

Question 1

which sports marketing strategy is known as 'Marketing through sport'?

Accepted Answer

use of sport to promote products

Question 2

Which of the following is not a type of media

Accepted Answer

Books

Question 3

some sponsors are not allowed in certain sports is a disadvantage for the...

Accepted Answer

Sponsor

Question 4

An example of advertising of sport and sports associations is...

Accepted Answer

campaigns like #ThisGirlCan

Question 5

change in merchandise is a disadvantage for the...

Accepted Answer

spectator

Question 6

Receive top of the range equipment is an advantage for the...

Accepted Answer

performer

Question 7

Sponsorship o grass roots development is an advantage for the...

Accepted Answer

sport

Question 8

which sports marketing strategy is known as 'Marketing of sport'?

Accepted Answer

advertising of sport and sports associations

Question 9

A sports brand manager...

Accepted Answer

develops sports brand marketing

Question 10

Which one of the following is a reason for sponsorship?

Accepted Answer

Support

Question 11

A sports agent...

Accepted Answer

deals with contract negotiations

Question 12

Which one of the following is NOT a reason for sponsorship?

Accepted Answer

Nutritional supplements

Question 13

Which type of media is advert free?

Accepted Answer

Social Media

Question 14

A sports promoter...

Accepted Answer

markets events or performer

Question 15

Which type of media has no visuals?

Accepted Answer

Radio

Question 16

Which type of media can be watched by millions of people?

Accepted Answer

TV

Question 17

media hype is a disadvantage for the...

Accepted Answer

Spectator

Question 18

Which of the following is not a type of media

Accepted Answer

Books

Question 19

Rise in personal profile is an advantage for the...

Accepted Answer

performer

Question 20

media focuses on individual's personal life is a disadvantage for the...

Accepted Answer

performer

Question 21

which sports marketing strategy is known as 'grassroots sports marketing'?

Accepted Answer

promotion of sport to increase participation

Question 22

increase sales is an advantage for the...

Accepted Answer

sponsor

Question 23

publicity for a new product is an advantage for the...

Accepted Answer

sponsor

Question 24

platforms for fan communities is an advantage for the...

Accepted Answer

Spectator

Question 25

A full time focus on sport is an advantage for the...

Accepted Answer

performer

Question 26

encouraging participation due to exposure is an advantage for the...

Accepted Answer

Sport

Question 27

Increase in sports profile is an advantage for the...

Accepted Answer

sport

Question 28

Not liking the new football shirt is a disadvantage for the...

Accepted Answer

spectator

Question 29

positive association with a teams success is an advantage for the...

Accepted Answer

Sponsor

Question 30

loss of club identity is a disadvantage for the...

Accepted Answer

spectator

Question 31

Which one of the following is a reason for sponsorship?

Accepted Answer

Publicity

Question 32

An example using sport to promote products is...

Accepted Answer

Selling products like Gillette

Question 33

Increase match day experience is an advantage for the...

Accepted Answer

spectator

Question 34

Which type of sponsorship helps promote a business?

Accepted Answer

Shirt Sponsors

Question 35

Direct communication to fans is an advantage for the...

Accepted Answer

Performer

Question 36

Bad press can have a negative effect on performance is a disadvantage for the...

Accepted Answer

Performer

Question 37

What are the three types of sponsorship not suitable for U18's sporting events

Accepted Answer

Alcohol, Tobacco, Gambling

Question 38

Which type of media is cheap to buy?

Accepted Answer

Printed Media

Question 39

Which type of media is updated instantly?

Accepted Answer

Internet

Question 40

reduction in financial stress is an advantage for the...

Accepted Answer

performer

Question 41

How many types of sponsorship do you need to know?

Accepted Answer

7

Question 42

live attendance decreases at events is a disadvantage for the...

Accepted Answer

Sport

Question 43

An example of promotion of sport to increase participation is...

Accepted Answer

campaigns like #ThisGirlCan

Question 44

Advertising to a large audience is an advantage for the...

Accepted Answer

sponsor

Question 45

have to abide to contract e.g. appearances at events etc is a disadvantage for the...

Accepted Answer

performer

Question 46

Which type of sponsorship helps an athlete attend competitions?

Accepted Answer

Travel costs

Question 47

Which type of media has no visuals?

Accepted Answer

Radio

Vcert 3.1 Sponsorship and 3.2 Sports Media and 3.3 Sports Marketing

Questions 47

Vcert 3.1 Sponsorship and 3.2 Sports Media and 3.3 Sports Marketing

Questions 47