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Unit 4 Sociology Flashcards | StudBud
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Unit 4 Sociology
Unit 4 Sociology
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1
Cultural hegemony most closely means:
Dominant culture's values being universally accepted
Equal cultural representation
Complete cultural resistance
Immediate cultural transformation
2
Women are often portrayed in media as helpless or as objects of abuse. This perpetuates gender
stereotypes
prejudice
discrimination
ethnocentrism
3
From the functionalist perspective, the media can be dysfunctional in what way?:
hey desensitize us to events
they are agents of socialization
they enforce social norms
they confer status
4
The discussion of net neutrality suggests that without regulation, internet service providers might
potentially create discriminatory access based on content
increase technological innovation
improve overall internet infrastructure
reduce monthly subscription rates
5
When it comes to technology, media, and society, which of the following is true?
Technology, media, and society are bound and cannot be separated
Technology created media, but society has nothing to do with these
Media can influence technology, but not society
Society influences the media but is not connected to technology
6
Which of the following is used by sociologists to refer means of communication that carry messages to wide audiences?
social media
mass production
the internet
mass media
7
What motivates companies to pursue vertical integration?
international expansion strategies
purely altruistic goals
potential market dominance and increased profitiablity
government mandates
8
There are problems inherent in the socialization function of the mass media. For example, many people worry about:
both A and B
A -The effect of using the television of a babysitter
B- The impact of violent programming on viewer behavior
C - The unequal ability of all individuals to purchase television
9
What is a key concept in framing theory?
The importance of objective reporting
The role of algorithms in news dissemination
The influence of social media on news consumption
The way media outlets shape public opinion through presentation of info
10
According to the article Media Images and Social Construction of Reality, what makes media texts "open"?
they are always short
they only present one viewpoint
they allowed multiple interpretations
they used complicated language
11
What role does the media play in globalization?
Media only represents local cultural perspectives
Media only represents local cultural perspectives
Media acts as a vehicle driving globalization forward
Media has no significant impact on cultural exchange
12
Which of the following term is used to refer to “inequality of access to telecommunications and information technology
digital allocation
electronic amalgamation
digital divide
technological fraction
13
What is the potential negative impact of excessive media consumption on socialization?
It can lead to a better understanding of social issues
It can reduce face-to-face interactions and impact social skills
It can promote media literacy and critical thinking
It can have no impact on socialization
14
How do local cultures typically respond to global media dominance?
Completely rejecting all external cultural elements
Ignoring media influences entirely
Passively accepting all global influences
Actively creating local media and reinterpreting global content
15
In Media Images and Social Construction of Reality, how do media images PRIMARILY influence how people see the world
By broadcasting only entertainment content
By showing only completely true facts
By avoiding any controversial topics
By providing frames and storylines that help people make sense of info
16
How do the authors of Media Images and Social Construction of Reality describe the ideal media system for democracy?
one that gives a coherent sense of social forces affecting people's lives
one that only reports international news
one that provides entertainment
one controlled by a single organization
17
Accord What is the sociological study of media known as?
journalism ethics
media sociology
communication theory
media studies
18
What is a concern about media ownership discussed in Media Images and Social Construction of Reality?
media companies are becoming less profitable
media is owned by a shrinking number of large corporations
government controls all media content
too many small media companies exist
19
Which consequences are likely results of people managing and restricting their media exposure on the Internet
A more tolerant society
A more closed-minded society
Less exposure to a variety of ideas and thoughts
More exposure to new and various ideas
20
What is the MOST significant potential risk of vertical integration in media companies?
slower technological innovation
potential manipulation of information and content delivery
increased production costs for media content
reduced consumer choice in entertainment options
21
From a functionalist perspective, what function do television crime dramas serve for society?
They have no impact on societal norms and values
They encourage viewers to engage in illegal activities.
They reinforce differences between acceptable and unacceptable behavior.
They promote criminal activities as glamorous and exciting.
22
The authors of Media Images and Social Construction of Reality, media imagery is
a fixed, unchangeable representation of realtiy
a site of struggle where different meanings compete
completely controlled by government
always presenting absolute truty
23
How might the elimination of net neutrality potentially impact consumers?
potential creation of tiered internet access based on payment
increased competition among internet service providers
faster internet speed for all users
lower monthly internet subscription costs
24
Which of the following is an example of how mass media can influence socialization?
all of the above
Through the portrayal of lifestyles and behaviors in television shows
By exposing individuals to different cultures and perspectives
By promoting specific political ideologies
25
According to sociological perspectives, what role do the media play in society?
As a major agent of socialization
Primarily as a source of entertainment
As a source of information only
Solely as a tool for advertising
26
Which sociologists would most likely focus on media bias toward or against certain racial, ethnic, or gender?
functionalists
symbolic interactionists
conflict theorists
feminists
27
How does mass media contribute to the socialization process?
By promoting diverse perspectives and fostering critical thinking
By isolating individuals from real-life interactions
By reinforcing existing social norms and values
All of the above
28
What is the potential consequence of framing in media?
Increased public trust in media outlets
The manipulation of public opinion through selective presentation of info
A greater emphasis on objective reporting
Enhanced public understanding of complex issues
29
Which of the following groups emphasize that the media reflects and exacerbate divisions in our society and world?
feminists
symbolic interactonists
conflict theorists
the internet
30
The authors of Media Images and Social Construction of Reality suggest that media messages are
Always controlled by a single group
Open to multiple interpretations by different people
Completely neutral and unbiased
Impossible to inderstand
31
What potential challenge exists with cultural hybridization?
Potential misrepresentation of cultural elements
No challenges exist
Complete cultural uniformity
Immediate cultural transformation
32
What is the term for the process by which media can reinforce or change audience beliefs and attitudes?
media literacy
media bias
media influence
media regulation
33
Media advertising has several clear functions, but it also has dysfunctions. Sociologists are concerned that:
Advertisers are able to influence media content
All of the above
It creates new consumer needs
It creates unrealistic expectations of what is required to be happy
34
In the article Media Images and Social Construction of Reality the authors suggest that viewers
passively accept all media messages
are unable to think critically about media
always believe everything they see
can actively interpret and negotiate media meaning
35
Which of the following is an example of framing?
A news story that presents a balanced view of a controversial issue
A news story that avoids any subjective language
A news story that focuses on the economic impact of a policy change
A news story that only presents facts without any context
36
The complex issues of censorship can be considered to be an illustration of
dominant ideology
cultutal diffusion
culture shock
cultural lag
37
Which of the following best describes the concept of "political instrumentalism" in the context of media ownership?
the focus on audience preferences and maximizing reach and profits
to use their news to promote or oppose politicians, social movements
to promote social movements and issues
providing public service and resources to editorial desks
38
When it comes to media and technology, a functionalist would focus on:
the way that various forms of media socialize users
the symbols created and reproduced by the media
the association of technology and technological skill with men
the digital divide between the technological haves and have-nots
39
What strategy can help preserve cultural diversity?
Complete isolation from global media
Supporting local media creation and education
Uniform adoption of dominant cultural practices
Rejecting all forms of cultural exchange
40
Which of the following is a primary concern regarding concentrated media ownership?
Increased competition in the media market
Lower production costs for news organizations
Reduced diversity of viewpoints and potential for bias
Greater public access to diverse media outlets
41
What does "hegemony" suggest in the article Media Images and Social Construction of Reality?
complete control of Media messages
the process of challenging dominant narratives
creating entertainment content
reporting only positive news
42
Which of the following best describes framing theory?
The impact of technology on communication
The process of encoding and decoding messages
The study of how individuals perceive and interpret information
The way media select and emphasize certain aspects of a story to influence
43
Which sociological perspective would likely focus on gate keeping to reflect a desire to maximize profits by those
mass media
conflicts
conflict perspective
conflict theorists
44
Which concept best describes the process where dominant cultures spread uniform norms and values globally?
Cultural hybridization
Cultural homogenization
Cultural preservation
Cultural resistance
45
According to the article Media Images and Social Construction of Reality, media discourse often
promotes active citizenship
encourages deep political participation
promotes apathy and cynicism
provides comples political analysis
46
The term "cultural imperialism" most closely suggests:
Complete cultural isolation
Spontaneous cultural transformation
Equal cultural exchange between nations
A powerful nation's culture impacting less powerful cultures
47
Some have limited access to the latest tech, like computers, internet, email. What is this lack of technology called?
digital inclusion
digital divide
dominant ideology
cultural lag
48
What motivates companies to pursue vertical integration?
international expansion strategies
potential market dominance and increased profitability
government mandates
purely altruistic goals
49
Why might media consolidation be problematic for democratic information exchange?
it makes media less entertaining
it increases production costs
it creates more job opportunities
it reduces the diversity of perspectives
50
How can media ownership influence the content and information presented to the public?
By promoting a wide range of viewpoints and opinions
By prioritizing the interests of the owners or investors
By focusing on investigative journalism and public service
By ensuring a balanced and objective representation of all perspectives
51
What is the potential impact of a lack of diverse media ownership on a democratic society?
Potential for manipulation of public opinion and erosion of democracy
Reduced influence of powerful groups and elites
Increased public trust in media institutions
Strengthened public debate and informed decision-making
52
Globalization through media:
Exclusively benefits dominant cultures
Eliminates all cultural diversity
Creates opportunities for both homogenization and hybridization
Has no impact on cultural interactions
53
Companies like Google and Facebook differ from traditional media companies in what critical way?
they have fewer global users
they produce less content
they are less profitable
they are not currently subject to the same regulatory oversight
54
Which of the following best describes the primary role of mass media in socialization?
shape public opinion and awareness about social issues and cultural norms
have no impact on individuals' understanding of society
provide entertainment and escape from reality
solely focus on news and current events
55
Which of the following is an example of a mass media outlet?
A family dinner
A workplace meeting
A television network
A school classroom
56
AT&T's vertical integration in the early 1900 is an example of what broader economic concept?
government regulatory failure
entrepreneurial innovation
monopolistic business practices
free market capitalism
57
How can framing theory be applied in the context of news reporting?
By presenting information in a neutral and unbiased manner
By highlighting certain aspects of a story to influence the audience
By relying solely on expert opinions
By focusing on factual accuracy only
58
What is a key characteristic of cultural hybridization?
Strict preservation of traditional cultural forms
Blending and mixing of different cultural elements
Complete elimination of original cultural elements
Uniform adoption of dominant cultural practices
59
What underlying principle do antitrust laws fundamentally seek to protect?
technological standization
Government control of businesses
corporate profitability
consumer interests and market competition
