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BOB - Final session - DB3-1 Flashcards | StudBud

Explore/BOB - Final session - DB3-1

BOB - Final session - DB3-1

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Questions 6

Answers

1
NPS ia a tool that can be used for...
Measuring the customer satisfaction in ecommerce.
Optimizing the conversion rate by testing versions of an offer real time
Measuring and improving website technical performance in ecommerce
2
When should an ecommerce store include third party customer reviews on it’s website?
Before Christmas or BF, to maximize effect in conversion rates.
As soon as possible, right after launch. Reviews are vital.
When all operations are stable
3
You are a DNVB startup. What would be a good choice for your ecommerce platform?
Magento Commerce
Salesforce
Hybris Commerce
Shopify
4
How would you define PrestaShop?
An omnichannel commerce platform licensedspecifically for SME's
An open source ecommerce platform
A marketing automation software specific forecommerce
5
What is a dark store in ecommerce?
A false (and private, secret) store that is used to test new technologies
A retail store that is no longer profitable and will soon go dark
A private store used for picking procedures in ecommerce fulfillment.
6
What would be the ideal relationship between CAC and LTV in ecommerce
You want to obtain an average CAC that islower than LTV
You need to reach CAC=LTVto make money
There’s no directrelationship between those two concepts in ecommerce