In Media Studies terms, what is production?

The planning, coordinating and creation of a product.

In Media Studies terms, what is circulation?

The number of copies and how it's distributed to maximise reach

How might you reference Hesmondhalgh's Cultural Industries theory for the film?

Its recreating an existing work, and relying on Springsteen's fans.

How did the social media marketing campaigns engage audiences?

Requesting audience input on their nostalgia for the period.

Which streaming platforms is Blinded by the Light available on?

Netflix, Hulu (US only), Amazon Prime

What is the benefit of using mostly unknown actors?

Significantly reduces the production budget.

What is one way that Blinded by the Light is typical of a low-mid budget film?

It has multiple studios involved in financing it., It had to source funding at a film festival

Why is the marketing campaign a mixture of both unconventional and traditional?

To more specifically target its audience demographics differently.

How is Livingstone and Lunt's theory, Appropriate:Interesting, relevant to the film's release?

The studio used riskier topics to increase potential audience appeal

What marketing techniques does the film employ?

Social Consciousness, Identity, Nostalgia, Genre

In Media Studies terms, what is distribution?

How a product is delivered to audiences, including the marketing.

Why does Blinded by the Light employ new technology in its production and distribution stages?

It's reflective shifting patterns of audience consumption.

What benefit did Springsteen's endorsement give the film?

It validated the film as a Springsteen product for audiences

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AQA Blinded By the Light Media Studies Quiz

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Questions 25

Answers

1
In Media Studies terms, what is production?
The planning, coordinating and creation of a product.
How a product is delivered to audiences, including the marketing.
How a product is stylised and finished.
The method by which something is revealed to audiences.
2
In Media Studies terms, what is circulation?
How a film is structured to reach it's narrative conclusion.
How often you are likely to encounter the same piece of marketing
The number of copies and how it's distributed to maximise reach
The number of runs a film completes in its fil circuit
3
Which of the following were responsible for the film's funding?
Paramount Pictures
MGM Studios
New Line Cinema
Pundit Media
4
Where was the film initially distributed?
At Cannes Film Festival
Amazon Prime Original on their service
At Sundance Film Festival
Netflix Original on their service
5
How would you describe the level of funding for the production?
Medium budget film
High-budget studio production
Mid-low budget film
Low-budget independent film
6
Blinded by the Light is rated as a 12, for what two reasons?
Sexual Content and Language
Discrimination and Language
Discrimination and Violence
Sexual Content and Violence
7
How might you reference Hesmondhalgh's Cultural Industries theory for the film?
The film use the conventions of musical, commodifying the genre.
Its recreating an existing work, and relying on Springsteen's fans.
It's the sequel to a pre-existing piece
The film uses known stars, so it commodifies the actors.
8
Blinded by the Light was released in cinemas in 2018
False
True
9
How did the social media marketing campaigns engage audiences?
Taking surveys so that they can have an input on the film's production
Getting them to enter competitions
Requesting audience input on their nostalgia for the period.
Having flashy content for them to pause when scrolling on their feed.
10
Which streaming platforms is Blinded by the Light available on?
Netflix
Hulu (US only)
Amazon Prime
All 4
11
What is the benefit of using mostly unknown actors?
Significantly reduces the production budget.
It allows them to avoid type casting stars into unsuitable roles.
They can rely on "up and coming" star appeal
They can widen their profit margins
12
What are the relevant media concepts for film?
Representation
Industry
Audience
Language
13
What is one way that Blinded by the Light is typical of a low-mid budget film?
It used an ethnically diverse cast to have wider audience appeal.
It has multiple studios involved in financing it.
It had to source funding at a film festival
The film originally was a streaming exclusive
14
Why is the marketing campaign a mixture of both unconventional and traditional?
The film needed to wider its campaign for funding reasons
To more specifically target its audience demographics differently.
As they don't know who their audience will be, it's best to aim wide.
The 21st Century demands it
15
How is Livingstone and Lunt's theory, Appropriate:Interesting, relevant to the film's release?
They produced a film ignoring what would be deemed appropriate for profit.
The film has to use content that would not provoke audiences
The film didn't have to worry about funding, so it used safe content.
The studio used riskier topics to increase potential audience appeal
16
What marketing techniques does the film employ?
Social Consciousness
Identity
Nostalgia
Genre
17
The director of the film is Gurinder Chadha
False
True
18
In Media Studies terms, what is distribution?
How a product is later organised for its Television run.
How a product is delivered to audiences, including the marketing.
The way a media production is initially drafted.
The number of copies, as well as how it achieves maximum reach.
19
What was the film based on?
The works of Bruce Springsteen
Greetings from Asbury Park, NJ
Original creation
Greetings From Bury Park
20
Blinded by the Light is rated by the BBFC as a certificate 15 film.
True
False
21
The actors used in the film are relatively unknown.
True
False
22
Why does Blinded by the Light employ new technology in its production and distribution stages?
To show that the studio has faith in the project.
New technologies are reflective of a better quality film.
Older technology is difficult to maintain
It's reflective shifting patterns of audience consumption.
23
What benefit did Springsteen's endorsement give the film?
They couldn't have made the film without it
It validated the film as a Springsteen product for audiences
The studio needed the endorsement to secure their script.
It allowed them to use his music
24
The budget for Blinded by the Light was...
$18m
$22m
$15m
$20m
25
Which other company is responsible for funding the film?
Bend It Films
Ingenious Media
Record Media
Levantine Films

AQA Blinded By the Light Media Studies Quiz Flashcards | StudBud