Understanding Marketing Concepts

The third P - Place in the Four P's of Marketing is also refereed to as

customer profiles are also referred to as _____

a way to create a portrait of your customers to help you make design decisions for your service

A customer receives what in exchange for a purchasing price

a website, catalog, shop floor, and etc. are all examples of

Groups of costumers with very similar needs to whom the company plans to sell its products are

Traditional marketers often react ____ to the suggestion of customer profiling

Becky is a young professional planning her

A full blown profile with a picture, name, and physical features is also called an

When a team is discussing ___, or making ___, they can make sure customer needs are being met.

Companies choose their market based on the ____ for success that the market presents

The four elements of the marketing mix include all of the following except