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Political Marketing Flashcards | StudBud

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Political Marketing

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Political marketing basic questions

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Questions 5

Answers

1
How much money did Barack Obama spend on his online campaign in 2012?
$52.006.072
$40.500.000
$28.400.000
$52.006.075
2
What do you think political marketing is?
A way of getting more votes
The marketing business marketers use for political matters
Process by which candidates promote themselves to gain votes
Marketing for politics
3
What are the 4 steps of Political Marketing Activity?
Researching, promoting, communicating, strategizing
Communicating, analyzing, strategizing, promoting
Communicating, researching, analyzing, promoting
Researching, organizing, strategizing, communicating
4
Who use political marketing the most?
Politicians and parties
Councils and government departments
Presidents and prime ministers
All of the above
5
Which of these concepts do Marketing and Political Marketing share?
Needs, wants, demands
Distribution, price, place
Consumers, market segmentation, market research
Value, satisfaction, quality