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Unit 1.4a: Needs vs Wants and Advertisements Flashcards | StudBud
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Unit 1.4a: Needs vs Wants and Advertisements
Unit 1.4a: Needs vs Wants and Advertisements
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Answers
1
What are basic survival requirements?
Video games
Luxury cars
Food and water
Designer clothes
2
What can advertising lead us to do?
Spend more money
Prioritize needs
Buy what we need
Feel satisfied
3
How does advertising create urgency?
By showing success
By showing urgency
By using nostalgia
By using humor
4
The commercial is using which of the following strategies?
Appealing to our emotions.
Creating a sense of urgency.
Celebrity or Professional endorsements.
Creating a sense of belonging.
5
How can we resist advertising pressure?
By buying everything
By understanding tactics
By following trends
By ignoring ads
6
True or false: Wants are essential for survival.
True
False
7
True or false: Understanding needs helps informed choices.
False
True
8
The commercial is using which of the following strategies?
Appealing to our emotions.
Creating a sense of belonging.
Celebrity or Professional endorsements.
Creating a sense of urgency.
9
Which is a key takeaway from consumer behavior?
Ads are always truthful
Wants are essential
Needs are desires
Advertising shapes perceptions
10
The commercial is using which of the following strategies?
Celebrity or Professional endorsements.
Appealing to our emotions.
Creating a sense of urgency.
Creating a sense of belonging.
11
The commercial is using which of the following strategies?
Creating a sense of urgency.
Creating a sense of belonging.
Appealing to our emotions.
Celebrity or Professional endorsements.
12
Which is a common advertising tactic?
Ignoring emotions
Focusing on facts
Creating a sense of urgency
Avoiding celebrity endorsements
13
How can we be critical consumers?
By buying everything
By ignoring ads
By following trends
By understanding values
14
True or false: Needs are optional for survival.
True
False
15
Which is a want, not a need?
Luxury car
Clothing
Shelter
Healthcare
16
The commercial is using which of the following strategies?
Appealing to our emotions.
Creating a sense of urgency.
Creating a sense of belonging.
Celebrity or Professional endorsements.
17
Which tactic appeals to emotions?
Using celebrity endorsements
Creating urgency
Creating belonging
Appealing to emotions
18
True or false: Ads can create a sense of belonging.
True
False
19
What should consumers prioritize?
Wants over needs
Trends over values
Values and priorities
Advertisements only
20
True or false: Advertising has no impact on choices.
False
True
21
The commercial is using which of the following strategies?
Appealing to our emotions.
Celebrity or Professional endorsements.
Creating a sense of belonging.
Creating a sense of urgency.
