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NAF Ethics + Business Practice Lessons 7-8 Flashcards | StudBud
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NAF Ethics + Business Practice Lessons 7-8
NAF Ethics + Business Practice Lessons 7-8
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7-8, 7-Ethical Misconduct in the Workplace 8-Ethics in Marketing
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Questions
27
Answers
1
Programs a corporation puts in place to make a positive contribution to a community or society
Sarbanes-Oxley Act
US Sentencing Commission
Corporate Social Responsibility
Federal Sentencing Guidelines
2
The deliberate use of false statements or deception in advertising.
Marketing Ethics
Four Ps
False Advertising
Negative Advertising
3
A government agency created in 1984 to ensure that corporate crimes receive hefty punishments.
Corporate Social Responsibility
Sarbanes-Oxley Act (SOX)
US Sentencing Commission
Globalization
4
Practice of selling products at low price to drive competitors out the market/prevent new ones
Target Marketing
Predatory Pricing
Price-Fixing
Product Placement
5
A trade movement that calls for people to receive a fair price for their goods and services.
Sarbanes-Oxley Act (SOX)
Corporate Social Responsibility
Fair Trade
Federal Sentencing Guidelines
6
Accountant from an outside source/film who review financial books & determine they are accurate
Outsourcing
Sweatshops
Auditor
Fair Trade
7
Field of study that deals with moral & ethical principals behind different marketing strategies
Caveat Emptor
False Advertising
Marketing Ethics
Consumer Vulnerability
8
When a producer creates a product that will become obsolete and nonfunctional after time or use
Product Liability
Target Marketing
Planned Obsolescence
Price-fixing
9
Agreement between business competitors to sell the same product or service at the same price
Price Gouging
Price-Fixing
Product Placement
Product Liability
10
Latin term that means "Let the buyer beware." Buyers cannot recover damages from the seller.
Four Ps
Caveat Emptor
Greenwashing
Bait and Switch
11
An individual's obligation to help make society better.
Social Responsibility
Fair Trade
US Sentencing Commision
Corporate Social Responsibility
12
Passed in 2002, mandates standards for accurate financial reporting.
US Sentencing Commission
Sarbanes-Oxley Act (SOX)
Social Responsibility
Corporate Social Responsibility
13
Susceptibility of consumers to target marketing that preys on the disabilities of the customer.
Greenwashing
Negative Advertising
False Advertising
Consumer Vulnerability
14
The marketing mix product, price, promotion, and placement used as a framework for analysis.
Four Ps
Caveat Emptor
Consumer Vulnerability
Consumer Product Safety Act
15
Attempt to promote a product by referring to negative aspects of a competing product.
Negative Advertising
Bait and Switch
Greenwashing
Four Ps
16
Increasing economic and business interdependence around the world
Auditor
Globalization
Fair Trade
Outsourcing
17
The marketing of a good/service is aimed at a certain demographic determined by age gender etc.
Product liability
Planned Obsolescence
Target Marketing
Price gouging
18
Enacted by Congress in 1972, Established the CPSC to develop safety standards.
Consumer Product Safety Act
Four Ps
Caveat Emptor
False Advertising
19
Advertising a low price product but then switching the offer for a higher price product.
Bait and Switch
Four Ps
Greenwashing
Caveat Emptor
20
The shifting of a company's business processes to an outside contractor.
Outsourcing
Globalization
Auditor
Fair Trade
21
Process or technique of promoting, selling and distributing a product or a service to consumers
Marketing Ethics
Four Ps
Marketing
Consumer Product Safety Act
22
Factories (often clothing factories) with poor or even dangerous working conditions.
Sarbanes-Oxley Act (SOX)
Sweatshops
Auditor
Outsourcing
23
Process which manufactures or advertisers pay to have products displayed in a movie/other media
Price Gouging
Product Placement
Price-Fixing
Target Market
24
Created by the USSC these guiding principles assign fines & prison terms for different crimes
US Sentencing Commision
Sarbanes-Oxley Act
Federal Sentencing Guidelines
Corporate Social Responsibility
25
A marketing strategy whereby consumers are misled about a company's environmental practices.
Negative Advertising
Consumer Vulnerability
Four Ps
Greenwashing
26
Manufacturers of products are responsible for the injuries those products cause to the public.
Product Liability
Predatory Pricing
Product Placement
Planned Obsolescence
27
When a seller's asking price is much higher than what would be fair under the circumstances
Price gouging
Price-Fixing
Product Liability
Planned Obsolescence