Marketing Review

Which of the following is NOT a commonly used type of market segmentation?

Marketing is only used in the business world.

Which of the following make up the 4P's of Marketing?

Market Information is

When supply of product goes up, and demand goes up, what happens to price?

Which of the following would be a variable cost?

You should only focus on external influences when marketing a product.

You have to have someone to compete with to have competition?

Loss leader is a pricing strategy where

Females could be a Target Market?

B2B stands for Business to Business.

Pricing Strategies are

Penetration pricing would be used if you were trying to get your product

Psychographic Segmentation is a tool a business would use to decide where to market a product.

Who conducts Primary Market Research?

A value meal at McDonalds is an example of what pricing strategy?

Which of the following must be assumed before deciding to market a product?

Break-even points is the point where a business starts making a profit.

When supply goes down, and demand goes down, what happens to the price?

Odd/even pricing is a strategy that

B2C stands for Business to Commerce.

Which business listed would need to have a "Niche" market to promoting their business?

When supply goes up, and demand goes down, what happens to price?

Which of the following must be assumed before making the decision to market a new product?

Which of the following would not be a way to make a marketing information decision?

Which of the following would be an example of Prestige Pricing?

Setting the price of an item at 10 for a dollar is an example of

Which of the following is not part of Demographic Segmentation?

OSHA stands for:

Perceived Value is

Which of the following are part of the core functions of Marketing?

Secondary Market Research is performed by?

How many core functions of marketing are there?

An example of an internal influence would be a fellow employee.

When supply goes down, and demand goes up, what happens to the price?

Which of the following would be a fixed cost?

Ice cream is an example of a Niche Market.

Every day low Price is an effective price strategy?

SWOT Analysis stands for: Strength, Weakness, Obstacles, Trials

Market Share describes the % of business that a particular product owns in a given category.