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Media CSP Quiz Flashcards | StudBud
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Media CSP Quiz
Media CSP Quiz
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Practice quiz
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Questions
67
Answers
1
What happens that signifies Hepburn 'moving up' in the world in the advert...?
She gets out of the crowded bus and into a chauffeur driven open-topped car
She eats a bar of Galaxy chocolate at the end
Nothing, she doesn't really 'move up' in the world in this advert
She drives through the Italian countryside
2
Subscribers, followers and viewers are a measure of success
True
False
3
What are the main conventions of an independent film?
They have smaller budgets and less well known actors
They are never shown in cinemas
They are meant to make the audience think about certain topics or issues
They are always aimed at an older audience
4
Finish this sentence...'there was a strong emphasis on....'
...serious chat, news and information
...self-help, advice & life guidance
...music, music & more music!
...youthfullness, informality & fun
5
Which type of music does Adenuga specifically like to promote?
London Grime Artists & unheard musicians
Heavy Metal
Pop Music
Classical and Jazz
6
Streaming services make it easier for traditional radio services to compete for audience shares
False
True
7
Which company did Apple acquire prior to the start of this Beats 1?
Pixar
Island Records
Sony
Beats Music & Electronics
8
Pick one of the specific media language denotations used in NHS Represent
London Skyline
Lots of caucasian individuals
Old fashioned costumes
Unsuccessful BAME individuals
9
What is vertical integration
When 1 company owns lots of companies involved in different stages of prod
A film genre
A method of film distrubution
When one company owns one or two companies that do the same thing
10
What does the E represent?
It has no relevance really
The E is backwards to represent minorities
It represents the word Ethnicities
The red in the E represent the blood
11
What is the slogan for the OMO advert?
Obedient women use Omo!
Omo, it's only for women!
Omo makes white bright!
Omo adds brightness to whiteness
12
There is no dialogue in the advert at all
True
False
13
Which company was started in 1922?
British Broadcasting Corporation
Capital Radio
British Broadcasting Company
ITV
14
The choice of listening options is vast compared with 1967 thanks for streaming services and the internet.
False
True
15
Which of these production houses produce mainstream films?
Warner Brothers
Disney
Marvel
Paramount
16
Our reaction to Hepburn hijacking a car and stealing a man's hat could be different if she wasn't a glamorous female
False
True
17
What company is a subsidiary of Disney?
Microsoft
Paramount
Marvel
Lucasfilm
18
What does RAJAR stand for?
Radio Joint Industry Research
Royal Association for Actual Radio
Real Academic Association of Radio
19
Which of these did the launch NOT have?
Adverts
Studio guests
Jingles
Light-hearted banter
20
NHS Represent has a linear narrative
True
False
21
How many youtube subscribers did Zoella have as of June 2018
2 billion
200 million
12 million
1 million
22
How is Julie Adenuga's approach to her show different from Blackburn's?
She isn't as funny or personable
She is not on FM radio
She is a woman so she cannot be as entertaining
Th main focus is the music
23
How many countries does Apple Beats 1 stream in?
+1000
+100
+3
+20
24
Ken Loach directed the independent film CSP I, Daniel Blake
False
True
25
Why was Radio 1 started?
As a replacement for the pirate radio stations
In response to the start of commercial radio
Young people voted for it
The royal family personally requested it
26
What parts of the theoretical framework do we use to explore OMO?
All 4
Media Language & Representation
Audiences & Industries
Representation
27
NHS Represent is aimed at a niche audience
False
True
28
A film is only successful if it makes a lot of money
False
True
29
How does Zoella address the audience in order to appeal to them?
In a personal way
Like they are customers of hers
In an impersonal way
As if they are below her
30
What changed radio in 1956?
No one read books anymore
Digital Radio
The availability of the transistor radio
The invention of television
31
Older people used the transistor radio more than the young
True
False
32
NHS Represent uses intertextuality
False
True
33
What persuasive techniques are used by the producers of this advert?
Puns, puns and more puns
Stern and serious mode of address & basic cinematography
Lyrics, use of famous and successful BAME peeps, London setting, statistics
A generic song
34
What media language has been used to represent femininity in the advert?
The use of the colour yellow
Big, bold text and lots of copy
Use of copy relating to laundry, images of laundry, housework and lipstick
The image of a young, sexualised female.
35
I, Daniel Blake is a social realism film directed by a right-wing film maker
False
True
36
Why could Hollywood be said to be destroying the film industry?
The films are so appealing
The films are expensively made
The independent film industry is rubbish
The films are intensively marketed
37
Zoella is aspirational because...
She always uses expensive products and looks great
She finds cheap, appealing products that make you look beautiful
She promotes great values for young girls
38
Who was the presenter of the launch of Radio 1?
Justin Beiber
Phil Mitchell
Roger Moore
Tony Blackburn
39
The emphasis of most vlogs is to share something real and authentic from the vlogger's life
True
False
40
Audrey Hepburn was not considered beautiful, elegant or to represent quality
True
False
41
What is a conglomerate?
A small group of companies that operate individually
A way of looking at the world
A large group of powerful companies
A style of cinematography
42
How much does a vlogger earn per video?
£1.50
£1,000
£100
£0.007
43
How else is the story told?
Through the language of love
Visual Clues and Musical Soundtrack
In Italian
What?
44
What topics do Zoella's videos mainly cover?
Music and Film Analysis
News Analysis
Fashion & Makeup
Real life issues
45
Men have been represented despite the fact they are not denoted on the advert
True
False
46
The use of Audrey Hepburn could be lost on younger viewers...
True
False
47
How many books has Zoella written?
2
3
7
10
48
NHS Represent conforms to stereotypes
True
False
49
When was the Galaxy advert set?
1963
1983
2003
2013
50
What type of figure was Audrey Hepburn?
A newsreader
A trapeze artist
An actress
A philisopher
51
Colour, placement of elements, logo, images, wording, and strap lines are used to catch audiences attention in adverts
False
True
52
What aspects of the framework do we cover in Radio?
All 4
Audiences
Audience & Industry
Representation
53
I, Daniel Blake cost $165 million dollars to make
True
False
54
Who stars in I, Daniel Blake?
John Davey
George Cluney
Dave Johns
Anthony Hopkins
55
Zoella earns around £50,000 a month
False
True
56
Who is the main character in NHS Represent?
Missy Elliot
Miss Leshurr
Miss Dynamite
Lady Leshurr
57
The purpose of the advert is to encourage the BAME community to go apply for jobs within the NHS.
True
False
58
When was the Galaxy advert made?
2013
1963
2018
1999
59
The BBC hadn't got it quite right, audiences felt that the show was out of touch with them compared to the pirate stns
False
True
60
What is horizontal integration?
When one media company owns companies involved in different stages of prod
A way to finance films
When one media company owns lots of companies that do the same thing.
A type of distribution
61
The history of radio goes back to 1922
True
False
62
What are the conventions of a mainstream film?
Famous actors, big budgets, conformist narratives
Big advertising campaigns and escapism
They make the audience think
Social realist narratives, famous actors, big budgets
63
Which famous studio has been associated with the James Bond franchise?
Shepperton
ITV Studios
BBC Studio Centre
Pinewood
64
Independent films are usually produced by big, vertically integrated companies
True
False
65
Name the shot type in this still from NHS Represent
Extreme Close Up
Long Shot
Over the Shoulder Shot
Mid Shot
66
Omo is gender neutral and doesn't feature stereotypes
False
True
67
Beats 1 picks it's presenters based on their ability to play the music the station asks them to...
False
True
