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Semiotics 1 Flashcards | StudBud

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Semiotics 1

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Introduction to semiotics

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Questions 10

Answers

1
What do signs refer to?
gestures and objects only
words and pictures only
all these
images and sounds only
2
These footprints are ____
icons of elephants
none
indices of elephants in the area
symbols of elephants
3
A signifier can have multiple signifieds.
never
always
some signifiers can have more signifieds
depending on the cultural context
4
What is semiotics?
the study of non-verbal communication
the study of language
the study of photographs
the study of signs and their meaning
5
Which statement is false?
Signs make sense in their socio-cultural context.
Signs create meaning in relation to other signs.
Signs make sense only as part of a system.
Signs are universal worldwide.
6
Punctuation rules are symbols because
they are connected to the signified
the rules are acquired by learning
they symbolize things
they resemble what they stand for
7
Peirce classified signs as follows:
text and image
signifier and signified
denotation and connotation
symbol, icon, index
8
A photograph of Tom Cruise is
an index
none of the above
an icon of him
a symbol
9
According to Saussure a sign has the following components:
denotation and connotation
image and text
signifier and signified
object and interpretant
10
Barthes talks about two layers of meaning
myth and reality
denotations and connotations
none of the above
signifier and signified