Otto Eckmann designed for Jugend. What was that?

A new magazine published in Munich

What was one of Jugend's unprecedented editorial policies

a newly designed masthead every week

Art nouveau's identifying visual quality...

organic and plantlike vine, includes roses, lilies, and birds

Beardsley was named art editor for the Yellow Book...which in turn became,

a symbol for the new and outrageous

What happened in 1881 that contributed to significant rise in the poster industry?

a new French law concerning freedom of the press

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Chapter 11_History of Graphic Design

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History of Graphic Design_Art Nouveau

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Questions 25

Answers

1
Lautrec's friend and rival, Theophile-Alexandre Steinlen, had a passion for
dogs
fish
women
cats
2
This artist's stylized hair became a hallmark of the era even though they were called noodles
Alphonse Mucha
Toulouse Lautrec
Steinlin
Cheret
3
Otto Eckmann designed for Jugend. What was that?
A poster design company
home goods
A printer in Dessau
A new magazine published in Munich
4
What was one of Jugend's unprecedented editorial policies
no sections or page numbers
Color on every single page
a newly designed masthead every week
Type only using no illustrations
5
From 1895 to 1900 Mucha's dominant theme was
a central female figure
stylized forms
all these
plants and flowers
6
Toulouse-Lautrec's 1891 Poster "La Goulue au Moulin Rouge"
Broke new ground in poster design
known because the cancan dancer wore transparent underwear
All of these
showed simplified symbolic shapes
7
Art nouveau's identifying visual quality...
geometric brightly color shapes
organic and plantlike vine
sharp corners and metal like frames
includes roses, lilies, and birds
8
Graphic Design was revitalized during the last decade of the nineteenth century because
Asian art was radically different than Western art
Different approaches to space, color, drawing conventions
increased trade and communication caused cultural collision
All of the above
9
The Nabis group of young artists along with the following contributed to Art Nouveau
all of these
rococo style
William Blake's book illustration
Celtic ornament
10
In poster design, Grasset's formal compositions contrasted strongly with Cheret's...how?
Cheret's brightly colored, informally composed work
all of these
Grasset's formal composition
Grasset's coloring book style
11
Beardsley's illustrations were reproduced by what unusual process
Lithography
Photoengraving process
Photography
Hand-cut woodblock
12
One of the two major American practitioners of art nouveau
Louis Rhead
William Turner
Jackson Pollock
Thomas Cole
13
Acclaimed as the father of the modern poster
Toulouse LeTrec
Eugene Grasset
Jules Cheret
Mary MacDonald
14
Most ukiyo-e artists began their career illustrating
red-backs
blue-backs
green-backs
yellow-backs
15
Art nouveau was considered
evolved from historicism
initial phase of the modern movement
transitional style
all of these
16
The German Art Nouveau movement was called
Dessau
Bauhaus
Jugendstil
Darmstadt
17
Art Nouveau was an international decorative style that encompassed
graphic design
all of these
architecture
furniture design
18
Ukiyo-e means
pictures of the floating world
Asian yoyo
You and me together
underwater
19
Beardsley was named art editor for the Yellow Book...which in turn became,
better known as the Black Spot
a symbol for the new and outrageous
Known for it's celebration of evil
Known because it was banned by English censors
20
What happened in 1881 that contributed to significant rise in the poster industry?
a new French law concerning freedom of the press
Significant improvement in typeface design
new technology allowing more color
Better paper-making methods
21
This artist became famous because of the famous actress Sara Bernhardt
Lautrec
Mucha
Grasset
Cheret
22
Who was considered the enfant terrible of art nouveau?
Jan Toorop
Walter Crane
Aubrey Beardsley
William Morris
23
Who was widely respected as the first master of the ukiyo-e print?
Utamaro
Hiroshige
Hishikawa Moronobu
Katsushika Hokusai
24
Art Nouveau's legacy is
dreams and lifestyles of a brief Indian summer
all of these..
it's attitude toward processes and values
it's attitude toward materials
25
The first American woman to achieve national prominence as a graphic designer
Willimina Hearst
Edwardia Penfield
J Lo Leyendecker
Ethel Reed

Chapter 11_History of Graphic Design Flashcards | StudBud