Home Library Explore SAT

Home Library Explore SAT

Marketing Flashcards | StudBud

Explore/Marketing

An example of mass marketing is _______.

What are the 4 Ps of marketing

Marketing

6 terms·StudBud Administration·1 play

Imported from external platform

Flashcards6 cardsFPractice quizPHost liveL

Questions 6

Answers

1
What are the 4 Ps of marketing
product, price, place, publicity
produce, price, place, promotion
product, price, place, promotion
produce, price, position, promotion
2
An example of mass marketing is _______.
A product advertisement shown on tv.
A booth set up a festival.
A flyer in a few downtown shops.
Verbally telling people about your product.
3
What is the Marketing Mix?
A 'mix' of the product's price, marketing method, selling locations, etc.
Strategy involving pricing a product at the average of competitor products
A document detailing all methods of marketing a company is using
4
The term marketing refers to
Advertising, Sales Promotion, Publicity and Public Relational activities
A philosophy that studies customer value
New Product needs ideas, Developments concepts and improvement
Sales Planning, Strategy and Implementation
5
Market segmentation is in the interest of
Manufacturer
Trader
Consumer
All
6
A Good Marketing Plan is
Fungible
Situational
Flexible
All the Above