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BBB4M: Chapters 7 & 8! Flashcards | StudBud
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BBB4M: Chapters 7 & 8!
BBB4M: Chapters 7 & 8!
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Chapter 7: Marketing Chapter 8: Logistics
Flashcards
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Questions
18
Answers
1
What are the different types of logistics?
None of the above
Military, production, business and supply chain
Business, military, inventory, distribution
Production, government, supply chain, storage
2
Forms of outsourcing include:
Near shoring
Insourcing
All of the above
Offshoring
3
Which is not an issue with supply chains?
Optimization
Reliable Sources
Piracy
Sex Trade
4
What should a business consider when developing a product?
Designs and materials
Packaging and labelling
Both option 1 and 2
The money you will generate
5
What is the Canadian Trade Index?
A buyers guide of thousands of companies in Canada
An online directory to aid companies
A department of the government that helps businesses succeed
None of the above
6
Examples of Secondary Data include: surveys, books, and the internet.
False
True
7
What are the two C's of international marketing?
Consumers and Competition
Clients and Consumers
None of the above
Customers and Consumers
8
What are the main links in the supply chain?
All of the above
Information processing and physical distribution
Cash flow and supplier co-ordination
Inventory management and storage
9
One can sell a product at only one of the following: a craft show, to retailers, or online.
True
False
10
Information management is...
Software to analyze small but vital amounts of data
Software to analyze different amounts of data
Software to analyze large and vial amounts of data
Software to secure and process data
11
What are 3 correct FOB points?
BCG, SWOT, BBB
DDU, FCA, CIF
STI, FTI, GTR
MCF, SBU, AQW
12
What are examples of marketing activities?
Product, Price, Place and Promotion
Market Research, Product Development, and Pricing
None of the above
Consumers and Competition
13
Logistics was originally a ____ term.
Supplier
Development
Military
Business
14
What key information should an excellent ad include?
Comparable products
All of the above
Features, logo and image
Price
15
What are the four P's of marketing?
Product, Perishable, Place, Packaging
Product, Place, Price, Promotion
None of the above
People, Place, Promotion, Prime-time
16
Who is more important, the customer or the consumer?
Consumer
Customer
Both
The customer is always the consumer
17
What does logistics consist of in terms of materials from the point of consumption?
Transportation
All of the above
Acquisition
Storage
18
When choosing a price, which of the following do you keep in mind:
Supply and demand
Where you are selling the product
All of the above
Profit
