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Unit 7 Public Opinion Flashcards | StudBud
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Unit 7 Public Opinion
Unit 7 Public Opinion
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Flashcards
26 cards
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Questions
26
Answers
1
Define the population
is the _____ step of the polling process
Third
First
Last
Second
2
Public Opinion matters to politicians for each reason
except:
It influences the issues they talk about
It determines how much money they need for their campaign
It influences the laws they address
It informs them of how the public feels about issues
3
Broad vague statements is what type of propaganda
Card Stacking
Transfer
Plain folks
Glittering generalities
4
Public Opinion is....
The attitudes held by a large number on government matters
The seven propaganda techniques used to persuade the public
The use of persuasive information on the public
The opinions of Americans on all issues
5
Why has media influence on public opinion become more limited?
Most people gain their news from the internet
Newspapers are not as widely read
There are limited sources of media
People are more selective in their sources
6
Propaganda technique that involves endorsement by a celebrity
Glittering generalities
Transfer
Bandwagon
Testimonial
7
Interest groups influence public policy by:
Paying money to certain candidates
Getting their members elected into office
None of the above
Hiring lobbyists to persuade members of congress
8
Goal is to win elections
Interest Group
Political Party
9
The media has the ability to change public opinion because
It focuses the public attention on both sides of the issue
It determines what we see and think about
It is mostly based upon fact and contains little bias
It is mostly on the internet in todays society
10
Not a specific type of propaganda used by candidates
Bias
Glittering Generalities
Card Stacking
Transfer
11
Not a function of interest groups
Use media to change public opinion
Unite members based their specific interest
Provide government with persuasive data
Develop campaign propaganda for candidates
12
Campaigns use mass media in each way except:
The use propaganda techniques to persuade
They allow unscripted media access to their candidate
They have candidates give interviews and speeches
They run campaign ads
13
Which has the largest influence on U.S. public opinion?
Opinion Leaders
Schools
Mass Media
Business
14
Significant scientific credible poll used by both democrats and republicans
CNN Poll
Gearing Poll
USA Today Poll
Gallup Poll
15
A candidate commercial makes the viewer feel like everyone supports the candidate
Transfer
Bandwagon
Testimonial
Plain Folks
16
Public Opinion is measured by
Political Party and Interest Group membership
Elections and Political Party Membership
Elections and Public Opinion Polls
Public Opinion Polls and T.V. Ratings
17
Concerned with all civic issues
Interest Group
Political Party
18
62% of Americans believe the candidate is not trustworthy. This is an example of a _______ poll.
Issue Polls
Favorability Poll
19
Grass roots pressure from a lobbyist means
The interest group is hiring lobbyists
The interest group will campaign against you
The interest group will help you get elected
The interest group is trying to win support for their issue
20
Mass Media is....
A source that usually contains little political information
Communication that reaches large audiences
Not important in relation to public opinion
Mostly based on the spread of newspapers
21
Scientific Polling is the _____ accurate form of polling.
Least
Most
22
Elections are a good way to measure public opinion. T or F
True
False
23
Interest groups are mainly concerned with
A wide range of public issues
A specific public issue
The nomination of candidates
Winning elections
24
Propaganda techinique that uses symbols to persuade
Transfer
Glittering generalities
Testimonial
Card Stacking
25
80% of Americans support the death penalty. This is an example of a ______poll
Favorability Poll
Issue Poll
26
Which is not one of the five steps included in Scientific Polling?
Control the means of testing
Create a sample of people
Prepare valid questions
Develop a hypothesis