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Unit 1 PPT 1 Review Flashcards | StudBud
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Unit 1 PPT 1 Review
Unit 1 PPT 1 Review
4 terms
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Flashcards
4 cards
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Practice quiz
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Questions
4
Answers
1
Why does good marketing connect Ideas to Goods/Services?
Because Ideas tend to evoke consumer's emotions
Because it shows they aren't stupid
Because products aren't good enough on their own
Because it has a positive impact on the stock marketi
2
Which of these best describes Marketing (as we talked about it in class)?
Marketing is an ongoing process
Marketing is just another word for stealing.
Marketing is just advertising
Marketing is black and white and exact
3
Which of these is a service?
Intangible items that have monetary value that satisfy wants and needs
The military
Intellectual concepts that have monetary or intrinsic value
Tangible items that have monetary value that satisfy wants and needs
4
the "Marketing Concept" is...
Items that have monetary value and satisfy customers’ wants and needs
Striving to satisfy customers needs and wants while making a profit
The process of planning, pricing, promoting, selling and distributing
Goods and Services