Unit 3 Vocab

a body of electors from each state who cast votes to elect the president and vice president

real or imagined prejudice that is thought to affect what stories journalists cover 

funds collected by a candidate to spend on a political campaign

Having a well-known celebrity or personality endorse a candidate or proposal

the sum of many individual opinions,beliefs, or attitudes about a public person or issue

—Present facts, statistics, and other evidence that support only one side of an argument.

Using symbols or images that evoke emotion to something unrelated

a candidate’s “standard” speech, which is repeated throughout his or her campaign

a meeting of party members to choose party officials or nominees for elective office

an election in which voters determine their party’s nominee for an elective office

the process by which people form their political values and attitudes

Using personal attacks on an opponent to distract voters from the real issues of the campaign

the location in each precinct where voters cast ballots