How does the Amazon VINE program work?

the producer pays to receive reviews from a consumer panel

Why is it important to check the correct loading of references in the categories of the store?

sometimesthe products are loaded in the wrong categories of the store

What are recommendation systems?

systems where consumers evaluate the product or related products areoffered

How can I check the quality of a product description?

verifyingthat they contain the search keywords used by consumers

What is the Messy Middle?

customer journey model designed by Google

What does the bounce rate measure?

the percentage of users who enter the store but leave immediately

What are power images?

images with technical product information

Amazon's algorithm that decides the priority among sellers

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SOFIDEL

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Answers

1
How does the Amazon VINE program work?
the manufacturer pays to increase the rank of the product
the manufacturer pays to delete negative reviews
themanufacturer pays to receive 10 positive reviews
the producer pays to receive reviews from a consumer panel
2
Why is it important to check the correct loading of references in the categories of the store?
sometimes the products are loaded without images
sometimesthe products are loaded in the wrong categories of the store
sometimesthe products are loaded without price
sometimes the categories are written with errors
3
What are recommendation systems?
systems where consumers evaluate the product or related products areoffered
systems where consumers suggest the best stores
systemsthat explain how to shop online
systemswhere consumers suggest how to save
4
According to Gartner, in the B2B sector, how many customers would you like to buy independently on an online store?
10%
80%
nobdy
27%
5
How much does the average click cost of a Google Ads search campaign?
€ 5/click
€ 0,50/click
€ 0,01/click
€ 2/click
6
How can I check the quality of a product description?
askingthe opinion of a panel of consumers
checking that they do not contain grammar errors
verifyingthat they contain the search keywords used by consumers
is a personal judgment
7
What is the Messy Middle?
thenickname of a famous Spanish soccer player
thecentral phase of the purchasing process
customer journey model designed by Google
customerjourney model designed by Amazon
8
What does the bounce rate measure?
thepercentage of users who visit a store
thepercentage of users who buy a product but are not satisfied
the percentage of users who enter the store but leave immediately
the percentage of users who visit a store in a defined period
9
What is the most important variable for the Amazon buy box?
multimedia
price
title length
description length
10
What are power images?
very byte-heavy images
images with technical product information
images with the product on a white background
verynice pictures
11
What is the best Google ads campaign for an online store?
Googlenewsletter
Google display
Google search shopping
Google search
12
What is the buy box?
Amazon's algorithm that decides the priority among sellers
does not exist
the consumer's final cart
a promotional surprise package
13
Referral, Paid Search, Email. Which promotional online channel I forget?
Google Ads
social network
word of mouth
newsletter
14
What is Think with Google?
the new Google search engine
does not exist
the Google blog
a software for artificial intelligence

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