Marketing Knowledge Quiz

Question 1

When you hear marketing, which of these words fits best?

Accepted Answer

All of the above

Question 2

Which of these is NOT a real marketing term?

Accepted Answer

LOL (Laugh Out Loud)

Question 3

Which fast-food chain’s slogan is “I’m Lovin’ It”?

Accepted Answer

McDonald's

Question 4

What best describes marketing?

Accepted Answer

Understanding customer needs and providing value

Question 5

Which colour is often associated with trust and calmness in branding?

Accepted Answer

Blue

Question 6

What product was famously advertised with the line, “Just Do It”?

Accepted Answer

Nike

Question 7

Which of these is an example of emotional appeal?

Accepted Answer

A pet food ad with a heartwarming story of a rescue dog

Question 8

What do marketers call the group of people most likely to buy a product?

Accepted Answer

Target Audience

Question 9

What’s the term for pricing something at £9.99 instead of £10 to make it seem cheaper?

Accepted Answer

Psychological pricing

Question 10

Marketing is just about selling.

Accepted Answer

False

Question 11

Marketing is just about making money.

Accepted Answer

False

Question 12

Which of these is NOT part of the "4 Ps" of marketing?

Accepted Answer

Popularity

Question 13

Which platform is best known for influencer partnerships and visual marketing?

Accepted Answer

Instagram

Question 14

Which brand’s packaging is known for its distinctive Tiffany Blue colour?

Accepted Answer

Tiffany & Co.

Question 15

If a product is described as “luxury,” what kind of pricing strategy are they likely using?

Accepted Answer

Premium pricing

Questions 15