Propaganda

Question 1

when an advertisement uses ordinary people enjoying the product to make the product seem practical and of good

Accepted Answer

Plain Folks

Question 2

transfer causes people to want to be as gorgeous as the model in the ad or as good as a basketball play in thecommercial

Accepted Answer

Transfer

Question 3

focuses on endorsements by famous or respected individuals

Accepted Answer

Expert opinion

Question 4

persuades people to feel that they are assuming a risk if they do or do not purchase a certain product.

Accepted Answer

Fear-appeal

Question 5

a way of persuading an audience with reason, using facts and figures

Accepted Answer

Logos

Question 6

way to manipulated information so that one product looks better than another

Accepted Answer

Card-Stacking

Question 7

a propaganda technique that combines words that do not mean anything, but sound good so that it encourages the audience

Accepted Answer

Expert opinion

Question 8

A memorable phrase used repeatedly in. advertising or for political promotion.

Accepted Answer

Slogan

Question 9

appeal emphasizes that “everyone else is doing it, and so should you.”

Accepted Answer

Band wagon

Question 10

repeating of a certain symbol or slogan so that the audience remembers it.

Accepted Answer

repetition

Question 11

a quality that evokes pity or sadness.

Accepted Answer

Pathos

Question 12

a technique of propaganda used by assuming their product is better than others

Accepted Answer

Snob appeal

Question 13

a propaganda technique used to change a consumer's or party's opinion by using unfavorable words to describe its adversa

Accepted Answer

Name-Calling

Question 14

calls upon the ethics, or what we'd call the values, of the speaker; in other words is the ad credible?

Accepted Answer

Ethos

Question 15

a common propaganda technique in which a respected celebrity says that they like a certain idea.

Accepted Answer

Testimonial

Questions 15