Propaganda Terms (Honors 9)

Presents a dreaded circumstance and usually follow it up with the kind of behavior needed to avoid the horrible event.

Negative words used to create an unfavorable opinion of the competition in the viewer's mind.

Ideas, facts, or allegations spread deliberatley to further one's cause or to damage an opposing cause

Appeal to credibility.

This technique provides a person which the leader can place the blame for problems.

Propagandist puts forth the idea that everyone is doing this, so everyone supports this person/cause, so you should too.

The premises may be accurate but the conclusion is not.

Product name, keyword, or phrase is repeated several times, and eventually the listener comes to believe what is said.

The goal of propaganda is to discourage individual thought.

Appeal to emotion

The candidate or cause is identified with common people from everyday walks of life.

Celebrity endorsment of a philosophy, movement, or candidate.

Appeal to logic through the use of facts, statistics, data. This also includes having a logical argument.