Dollars & Sense Intro Chapters 1-2

A legal form of innocent exaggeration in commercials.

A paid form of communication sent out by a business about its product or service.

To counter attack a comparative ad, businesses use this kind of advertising

A decline in a product's value

This is designed to influence you by educating you about the product benefits.

principles that are important to you because of your ethnic heritage or religion.

A choice made in an organized, logical manner.

A device that allows computers to access the internet over telephone lines or television cable.

When new technology makes old technology out of date

A strategy you will create to help you achieve your life span goals

the gradual increase in the earth's average temperature

things you want to accomplish within a year

The things that you would like to have but can live without

Your Principles, the standards by which you live.

the time from your birth to your death

Principles that are important to you at work

principles that are important to you because of how and where you live.

The heart of a computer is its . . .

A Form of advertising that tries to appeal to your emotions

The decade that the Internet began.

any hardware that is connected to the cpu

Anyone who buys or uses products.

The value of your next best alternative whenever you make a choice.

This Ad causes you to remember a particular brand name.

The study of how we make use of our resources.

These companies bring the internet into your home.

a tool for searching information on the internet by topic.