Case #1 Quiz

Question 1

What was the main concern for their CEO?

Accepted Answer

All of the above

Question 2

Coparella mandated that Sylvarella employees treat customers like __?

Accepted Answer

Royalty

Question 3

What is the name of the CEO?

Accepted Answer

Sylvia Coparella

Question 4

Studies show that retailers who use BOPS have caused their competitors sales to _____

Accepted Answer

Decrease

Question 5

What is NOT a product offering of Sylvarella?

Accepted Answer

Shoes

Question 6

Who is Axley Vega?

Accepted Answer

VP Store Operations

Question 7

What % of the top 500 retailers offered BOPS services in 2019?

Accepted Answer

4%

Question 8

What was Vega’s primary concern about the BOPS program?

Accepted Answer

Inventory Management

Question 9

Since BOPS launched, Charla Limont noticed what?

Accepted Answer

Social media influencers started posting less due to fewer products sent

Question 10

What % of shoppers who use BOPS also make additional in-store purchases when they pick up their item?

Accepted Answer

85%

Question 11

What is one element that frustrated customers about Sylvarellas e-commerce platforms?

Accepted Answer

High shipping costs

Questions 11