Marketing Fundamentals Flashcards

1

Which is a distribution channel?

Designers
Advertisers
Retailers
Producers

2

Which is a marketing objective?

Increase sales
Reduce costs
Change location
Hire staff

3

What is a marketing plan?

HR policy
Strategy document
Financial plan
Sales report

4

Which is a pricing strategy?

Distribution
Promotion
Penetration
Segmentation

5

What is customer loyalty?

Repeat purchase
Random buyers
Competitor's customers
First-time buyers

6

Which is a market research method?

Branding
Pricing
Distribution
Surveys

7

Which is a marketing mix element?

Price
Audience
Location
Strategy

8

Which is a consumer behavior factor?

Place
Culture
Price
Product

9

my fav color

red
purple
blue
Pink

10

what is desi favorite thing to do when she goes in the bathroom

practice fighting
use the toilet
stare at herself in the mirror
make tiktoks

11

What is digital marketing?

Offline promotion
Direct mail
Online promotion
Telemarketing

12

What is brand equity?

Brand color
Brand name
Brand value
Brand logo

13

What is desi favorite restaurant

subway
wedys
mcdonalds
taco bell

14

is desi the nicest person

True
False

15

Which is a marketing strategy?

Market analysis
Market research
Market exit
Market penetration

16

What is a target market?

Competitors
Everyone
Specific group
Random people

17

A USP is unique

False
True

18

The 4 Ps include product

True
False

19

What is a product lifecycle?

Product promotion
Stages of product
Product price
Product design

Marketing Fundamentals

Questions 19

Marketing Fundamentals

Questions 19