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Intro to mass comms_Books_Ch3,4,5 Flashcards | StudBud
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Intro to mass comms_Books_Ch3,4,5
Intro to mass comms_Books_Ch3,4,5
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Answers
1
How did
Time
magazine make history with its September 2018 cover?
It was blank to symbolize silence
It was the first time a pet was featured
It was the first time a pet was featured
It featured its first animated cover using AR (Augmented Reality)
2
What is considered the first magazine in the world?
The New Yorker
The Gentleman’s Magazine
Reader's Digest
Time
3
The first major modern newspaper to prioritize news over opinion was:
The Wall Street Journal
The Chicago Tribune
The Sun
The New York Times
4
Who were the two major figures behind the
yellow journalism
era?
William Randolph Hearst and Joseph Pulitzer
Benjamin Day and James Gordon Bennett
Thomas Paine and Benjamin Franklin
5
What was the first American magazine?
The American Magazine
Harper’s Weekly
National Geographic
The Saturday Evening Post
6
Which of the following helped reduce the cost of books and increase accessibility in the 19th century?
Scrolls
Paperback books
Illuminated manuscripts
Hardcover books
7
In the colonial U.S., which city became the center of book publishing?
Chicago
New York
Boston
Philadelphia
8
Which of the following best explains why books are considered a lasting medium?
They allow for deep reading and comprehension.
They are the most entertaining form of media.
They are the cheapest form of entertainment.
9
Which magazine was founded by Ross in 1925 & became iconic for its focus on metropolitan life and sophisticated satire?
The New Yorker
Vanity Fair
The Spectator
10
What is the significance of being featured on the cover of
Time
magazine?
It automatically awards the person a Nobel Prize
It signals the individual’s influence on current global events
It is only reserved for entertainers
It is a platform for promoting personal brands
11
What is
The New Yorker
magazine primarily known for?
Breaking technology news
Cartoons, commentary, and long-form journalism
Hard-hitting political journalism
Daily weather reports
12
What was the name of the first American newspaper?
The Sun
Publick Occurrences Both Forreign and Domestick
The Boston Gazette
The New York Herald
13
What is
watchdog journalism
?
Investigative journalism holding authorities accountable
Tabloid-style reporting
Reporting on government policies
Journalism that focuses on animals
14
Which magazine became pivotal in the development of photojournalism?
The Atlantic
Life
Time
National Geographic
15
Which of the following challenges faced the modern book industry?
Competition with movies and television
All of the above
The rise of e-books
Declining literacy rates
16
What event in 1765 led colonial printers to revolt against official control,eventually fueling revolutionary sentiments?
The Plymouth Rock landing
The publication of Thomas Paine's Common Sense
The Stamp Act
17
What role did books play in the American Revolution?
They had no impact.
They spread revolutionary ideas and arguments for independence.
They encouraged loyalty to Britain.
They were used to promote royalist propaganda.
18
Who coined the term “muckrakers”?
Joseph Pulitzer
Henry Luce
Theodore Roosevelt
19
What was a defining feature of
yellow journalism
?
Objective news reporting
Financial news reporting
Sensationalized and exaggerated stories
Investigative reporting
20
What were
muckraking
magazines?
Humor magazine
Magazines about farming
Magazines that exposed social issues and corruption
21
What was one of the first major books printed using the movable type printing press?
The Canterbury Tales
The Odyssey
The Iliad
The Bible
22
Who founded the first
penny press
newspaper?
Joseph Pulitzer
Benjamin Day
William Randolph Hearst
James Gordon Bennett
23
Who is credited with inventing the movable type printing press?
Benjamin Franklin
Johannes Gutenberg
Martin Luter
24
What is "dime novel"?
A novel that is cheaply made and mass-marketed
A book sold for 10 cents
A novel about American history
25
Which iconic figure was featured on the cover of Life magazine shortly after their assassination in 1963?
Martin Luther King Jr.
John F. Kennedy John F. Kennedy
Malcolm X
26
What is the “penny press”?
A tabloid newspaper that costs one penny
Cheap, mass-produced newspapers sold for one cent
Newspapers that printed mostly comics
A printing press operated by hand
27
What impact did the Gutenberg press have on society?
It decreased literacy rates.
It restricted knowledge to the elite
It increased the price of books.
It allowed mass production of books and spread of knowledge.
28
The rise of literacy in Europe was closely tied to what?
The spread of the printing press
Increased agricultural production
Oral storytelling traditions
29
Which of the following is considered a defining feature of books compared to other forms of media?
They are typically very expensive.
Their ability to transmit complex and detailed information
They are consumed in real-time.
30
What was the purpose of the “Associated Press” when it was founded?
To share news stories between newspapers
To advocate for press freedom
To monitor journalistic standards
To train journalists
