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Marketing Chapter 1 Flashcards | StudBud
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Marketing Chapter 1
Marketing Chapter 1
13 terms
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StudBud Administration
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Learn about the core functions of marketing and why it is helpful for businesses and its consumers
Flashcards
13 cards
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Practice quiz
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Questions
13
Answers
1
What is a
job
?
Work a person does regularly in order to earn money
Work a person doez regularly in order to earn money
Business
Marketing
2
A
career
is a series of related jobs in the same profession.
Tru
Falze
True
False
3
What is
Business
?
All activities involved in developing products and servicez.
A category of activities
All activities involved in developing products and services.
4
Name a Marketing career.
Answer 2
Answer 1
Answer 4
Human Services
5
THINK FAST! Name 1 reason for studying Marketing.
Answer 4
Answer 3
Answer 1
Helps you understand how business influence purchasing
6
What is a
goal
?
Something a person wants to achieve in a certain time period
Someting a person wants to achieve in a certain time period.
7
Which of the following are
career clusters
?
All of the Above
Marketing Communications
Marketing Management
Marketing Research
8
What are the
Functions of Business
?
Activities that satisfy customer demand
Production, Finance, Marketing, and Management
Producktion, Finance, Marketing, and Management
9
Which of the following is a
SMART goal
?
Realistic
Marketing Communications
Specific
Marketing Research
10
What is a
need
?
Something necessary for survival
A category of activities
Someting necessary for survival
11
What is a
consumer
?
Someone who buys and uses products or sevices
Someone who buys and uses products or services
12
What did
Question 4
ask?
Answer 1
What is Business?
What is a consumer?
Answer 2
13
A
short-term goal
can be achieved in 2 years.
RIGHT
False
True
WRONG
