What causes someone to believe certain issues are intertwined?

Consuming media that links certain issues together

What is the Second Level of Agenda-Setting?

The Media tells us which attributes of issues are most important

What does agenda-setting in the media do?

shapes public perception by focusing on certain issues

What is the Public Agenda?

The set of issues that are most salient

Who are the primary researchers that developed the Agenda Setting Theory?

Maxwell McCombs and Donald Shaw

Algorithms use our data to deliver ads, search results, and content.

Which is not level of Agenda-Setting

The media tells us exactly what to think about issues

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Agenda-Setting Theory & Digital Media Platforms

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Questions 15

Answers

1
In what decade was the Agenda Setting Theory Discovered?
1970s
1980s
1960s
1950s
2
Choose the answer that does NOT belong: Who Sets the Agenda?
Politicians
Alternative Media
Traditional Media
Celebrities
3
What causes someone to believe certain issues are intertwined?
General assumptions about society
The frequency of encountering these issues in daily life
Consuming media that links certain issues together
Political speeches about these topics
4
What is the Second Level of Agenda-Setting?
The Media tells us what to think about
The Media tells us which attributes of issues are most important
Politicians decide which media outlets should cover what
The Media tells us which issues go together
5
The Media Agenda is the degree of importance that the news media assign to issues at a given moment?
True
False
6
McCombs believes the digital age hasn't changed the core tenets of agenda-setting.
False
True
7
What does agenda-setting in the media do?
Controls what people eat and wear
predicts future news events
shapes public perception by focusing on certain issues
tell people how to think about everything
8
Agenda-Setting Occurs in 4 levels
False
True
9
What is the Public Agenda?
Issues the media assigns to individuals
The public's agenda is a citizen agreement on national policies
The public's agenda is set by media priorities
The set of issues that are most salient
10
What is Personal Agenda?
It’s the same set of concerns for everyone in society
Your top current issues
It’s the government’s list of priorities for the public
A personal agenda is a list of issues assigned by the media to individuals.
11
Who are the primary researchers that developed the Agenda Setting Theory?
Muzafer Sherif and Michael Ramirez
Joseph Walther and Emily Carter
Maxwell McCombs and Donald Shaw
Walter Fisher and Alex Thompson
12
What are Algorithms?
Algorithms use our data to deliver ads, search results, and content.
Randomized computer functions with no clear pattern or purpose
A type of hardware used to boost internet speed
Manual guidelines written by humans for every decision online
13
Tech Companies will use your search history, age, sex, location, to curate your "timeline".
False
True
14
What are the two criteria for the prominence of a story?
Author's credibility and time of day
Audience age and number of interviews conducted
Popularity and color scheme
Position and length
15
Which is not level of Agenda-Setting
The media tells us which issues go together
The media tells us what to think about
The media tells us which attributes of issues are most important
The media tells us exactly what to think about issues

Agenda-Setting Theory & Digital Media Platforms Flashcards | StudBud