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Business 12vo Flashcards | StudBud
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Business 12vo
Business 12vo
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Review for Semestral Exam
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
This is when companies lower their prices much more than the competition, in order to drive them out of the market:
Arbitrage
Predatory pricing
Regulatory government pricing
Price discrimination
2
This is NOT a stage in the Diffusion or Adoption Process:
Purchase of a new product
Recognition of a need
Invest in the new company
Pre-purchase evaluation of the product
3
PEST analysis stands for these 3 aspects in the international marketing environment:
Trading
Economic
Socio-cultural
Political
4
What are 2 of the variables that affect communication in Business?
Attitudes
Employees
Food
Roles
5
Ethics in global management are based on these 2 concepts:
Culture
Marketing
Attitude
Employees
6
These 3 correspond to Ethical Issues in an international setting
Human Rights
Corruption
PEST Analysis
Employment Practices
7
These 2 are examples of Worldwide Social Accounting Standards:
CEO of Coca Cola
PRI & PAN Alliance
UN Global Compact
FTSE4Good Index
8
These are 2 examples of Foreign Market Entry Modes:
Franchise
Globalisation
Domestic
Licensing
9
When someone judges host country culture according to home country cultural standards, this is called?
Self-reference criterion
Marketing
Arbitrage
Social responsibility in business
10
“...MNCs should use their power & influence for employment, investment and technology to improve their host countries”:
Price Discrimination
Social Responsibility in Business
PEST Analysis
Promotion
