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H302 - Play on L03 - 2025 Flashcards | StudBud

Explore/H302 - Play on L03 - 2025

H302 - Play on L03 - 2025

10 terms·StudBud Administration·66 plays

Test your knowledge on fundamental concepts and strategies in sales and marketing

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Questions 10

Answers

1
Which is a B2C example?
Industrial machinery
Corporate software
Office supplies
Retail store
2
Which is a success factor for B2B sales?
Impressive business credentials on the business card
Master the art of polite rejections
Complex stakeholder management skills
Good looking and smart sales professionals
3
What is the first step in the sales cycle?
Presentation
Closing
Negotiation
Prospecting
4
Which is a B2B sales challenge?
Long cycles
Quick decisions
Single buyer
Simple products
5
What is a sales funnel?
Marketing plan
Product design
Sales process
Customer service
6
Which is a B2B sales goal?
Single transactions
Long-term deals
Immediate sales
Quick profits
7
Which involves multiple decision makers?
B2C sales
Online sales
Retail sales
B2B sales
8
In the Sales Funnel, what happens during "Qualification"?
You check if the lead is serious and able to buy
You schedule a meet up and be friends first
You offer free samples and hope for the best
You add them all on Instagram for future engagement
9
True or false: B2B sales are quick and emotional.
True
False
10
What is a push strategy?
Brand awareness
Market research
Customer feedback
Direct selling